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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.
Latest Headlines
Steve Hunt Honored with the 2023 Industry Achievement Award
When the cattle industry needed a leader, Steve Hunt stepped up. Sure, it was a group effort to launch U.S. Premium Beef – ranchers, cattle feeders and allied industry – but they all say one man made the difference between success and failure.
The 2023 Colvin Scholarship Fund Awards Future Beef Leaders
Certified Angus Beef awards 23 students a grand total of $81,500 in funds through the Colvin Scholarship Fund this year.
Certified Angus Beef Recognizes Beef Quality Research
First-place honors go to Andres Mendizabal, an international student pursuing a Ph.D. in animal science at Texas Tech University. His research is titled, “The Accuracy of USDA Yield Grade and Beef Carcass Components as Predictors of Red Meat Yield.”
Sysco and Certified Angus Beef Announce Partnership to Enhance Animal Welfare and Beef Sustainability
The Cattle Care Partnership between Sysco and CAB highlights the shared commitment of both companies to support farmers and ranchers and the beef community as a whole. By investing in BQA training, the partnership elevates the industry’s work to address consumer concerns, reinforce trust, and ensure future demand for beef.
Students Expand Skills Through Summer Internships with Certified Angus Beef
A strong skillset, positive attitude and leap of faith led four students to a summer of learning with Certified Angus Beef as communications interns. Working on an array of projects, the four build their skills while preparing for careers in the beef and related industries.
Register Now for Feeding Quality Forum
Consumer demand signals spur progress in the cattle business, but producers must be proactive when making changes in their marketing strategy. The Feeding Quality Forum event delivers solutions to market-focused cattlemen who want to get rewarded for raising premium beef.
CAB Insider
Feedyard Insights Bring Focus to Profitability
The recently published “Industry Insights” report conducted by CattleFax analysts in partnership with Angus Media revealed several interesting trends and attitudes from the feedyard and cow-calf sectors. Focusing on feedyard factors most relevant to the CAB brand and end-product merit shows attitudes and behavior aligned with the market’s pull-through demand signals
Carcass Weights Surge
Heavier carcasses typically coincide with richer marbling and higher quality grades. But seasonal grade trends simply push quality lower this time of year as USDA’s grading report for the September 11 week shows an abrupt leg down in percent USDA Choice
Behind the Brand
50-14 Letter
U.S. beef producers are facing difficult challenges thrust upon them through unprecedented events. Through much debate around fed-cattle marketing and price discovery opportunities, the 50-14 bill was born. Here the Certified Angus Beef® brand addresses the industry.
A translation de carne
Ana Luisa Verba is looking to drive demand for quality beef as the assistant director of marketing for Latin markets. By drawing on her own heritage, she is able to personally relate to the Latino community and create marketing materials that resonate to this group.
From barn painting to Rural Relief
The barn painting initiative started as a public relations project, but it quickly turned into more than brand logos scattered throughout the country. Sheltering Generations – The American Barn features 40 dedicated Angus producers, and all proceeds from book sales go toward the CAB Rural Relief Fund, aiding ranch families during natural disasters.
Success Stories
Leveraging known genetics
They’ve been retaining ownership of their calves for more than a decade, finding success in the practice – but that’s not where they stopped. Cattlemen Blake Robertson and Virgil Ast are continuously selecting Angus bulls and cows with quality genetics to improve their end product.
Calculated changes
Missouri commercial rancher Jeremy Zoglmann turns risk into reward, earning 80% CAB out of 150 calves sold each year. His success is a result from his dedication to quality Angus genetics and goal to increase premiums on his calves.
Breeding for the brand
With goals of increasing CAB acceptance rate, the brand has updated Targeting the Brand™ requirements to help commercial producers improve beef quality through bull selection.
Consumer Connection
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