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Raised with Respect™ Cattle Care Campaign Launched This Fall

Date: Dec 20 2023

About the brand & Angus Convention & Consumer Connection & News Release & Stockmanship & Sustainability

Raised with Respect™ was developed as part of a strategic cattle care partnership between Sysco and CAB. The collaboration focuses on supporting farmers and ranchers, equipping them with continuing education to stay current on best management practices and helping to increase consumer confidence in beef production.

Everything They Have

Date: Sep 18 2023

Big Thinkers & Breeding & Cow Herd & Forage Management & Maternal Function & Post Weaning & Premium Potential & Sire Selection & Stockmanship

Progress is a necessity on the Guide Rock, Nebraska, ranch where Troy Anderson manages a commercial Angus herd, small grower yard, his 10-year-old son, and a testing environment. Troy’s approach includes respect for his livestock, people and land. For that, Anderson Cattle was honored with the CAB 2023 Commercial Commitment to Excellence Award.

Making It Better

Date: Sep 18 2023

Big Thinkers & Cow Herd & Post Weaning & Premium Potential & Retained Ownership & Stockmanship & Sustainability

Most sane folks don’t choose to go into business with Mother Nature. She’s a fickle and unpredictable partner. So, how did two people with zero agricultural background, no generational land, wealth or genetics carve a profitable partnership with her in Southwest Kansas? By focusing on progress and a desire to leave things better than they found them – which also earned them the CAB Sustainability Award.

A Drop of Hope, A Heap of Hard Work

Date: Oct 07 2022

Big Thinkers & Consumer Connection & Forage Management & Stockmanship & Sustainability

For Manny and Corina Encinias’ family of nine, sustainability runs deep. They are stewards of a legacy, working the land dating back to 1777, when the first generation began herding sheep in the nearby Moriarty community. Today they focus on cows well suited to the harsh New Mexico desert, fostering community strength and creating opportunities for others to follow in their footsteps.

Going Above and Beyond

Date: Oct 07 2022

Big Thinkers & Consumer Connection & Stockmanship

It’s a normal day near Hudson, Colorado for the Walter family, yet the view is uniquely awe-inspiring for visitors who have never stepped foot on a ranch. As cows come in closer visitors take in the far-reaching pastures and breath-taking mountain views. For the Walter Family, there’s no better backdrop to introduce people to the place where beef begins.

Progress, Not Perfection

Date: Oct 07 2022

Big Thinkers & Breeding & Consumer Connection & Heifer Development & Stockmanship & Sustainability

It’s a labor of love, obvious in the way she lights up explaining their family’s 33-year effort to proactively adapt Angus cows to their land. A lifetime of telling stories from the pasture or kitchen has resonated with nonfarm consumers as much as fellow ranchers. “Everything we do is about cattle, but it’s also about family and connecting our kids to the land and to the cattle,” Debbie Lyons-Blythe says.