Date: Oct 05 2026
Big Thinkers & News ReleaseIn the Oklahoma Panhandle, four generations built a herd defined not by the odds against it, but by standards never lowered. That commitment drove decades of genetic and management improvements, taking Jett Ranch from struggling to reach Prime to more than 70% Prime today, and earned the ranch the 2026 CAB Commercial Commitment to Excellence award.
Date: Sep 29 2026
Big Thinkers & News ReleaseMotivation starts the feed truck before sunrise, keeps going through adversity and drives pursuit of the next goal.
It has more than fueled daily routines for Terry Beller. It’s helped his family and crew build the multigenerational Beller Feedlot into one long-known for customer service and high-quality beef.
Date: Sep 16 2026
About the brand & Big Thinkers & News ReleaseJames Coffey’s roots in Angus cattle run deep, from his great-great-grandfather’s 1928 American Angus Association membership to the Pathfinder cows at Branch View Angus. Since returning to the family farm in the 1990s, Coffey has pushed the operation forward through better genetics, technology, management and customer service. This drive earned Branch View Angus the 2026 Certified Angus Beef Seedstock Commitment to Excellence award.
Date: Sep 01 2026
Big Thinkers & Feeding Quality Forum & HealthDr. Del Miles built a career on asking better questions to inform smarter decisions. Throughout his career, he challenged assumptions, advanced science-based management and helped cattle feeders prevent problems before they started. His influence reaches beyond feedyards, shaping the way veterinarians, researchers and cattlemen think about herd health.
Date: Sep 26 2025
Big Thinkers & Breeding & Cow Herd & Maternal Function & Targeting the BrandOn a quiet stretch of Northern California rangeland, a different story unfolds. The Borror family’s legacy modestly speaks through the cattle they raise, the ground they steward. The generations who’ve made a life here demonstrate commitment to doing things right, even when no one is watching.
Date: Sep 26 2025
Big Thinkers & Feeder Calf Marketing & Post Weaning“When I die, I want to come back as one of your cows,” murmurs a friend to Steve Zybach. Full to the brim from an alfalfa ration every day, bountiful fields of lovegrass stretched out across the Texas Panhandle—and owners who leave no ounce of cattle care up for question. The Zybachs’ motivation for this level of dedication to their Angus cattle is simply love.
Date: Sep 26 2025
Big Thinkers & Consumer Connection & Cow Herd & Premium Potential & Targeting the BrandJoanie, with daughter Lindsey and her husband, Adam Hall, raise registered Angus cattle with two primary goals: producing high-quality seedstock that perform well in a wide variety of environments and ensuring end-user satisfaction. Those goals tie everything together, from promoting Angus to other producers to sharing their story with CAB partners and beef consumers.
Date: Sep 26 2025
Big Thinkers & Cow Herd & Grid Marketing & Maternal Function & Premium Potential & Sustainability & Targeting the BrandWhat makes a ranch sustainable? To Jon, it’s simple: the same family, ranching on the same land, for the last 140 years. The Means family never could have done that without sustainability. Responsible usage of water, caring for the land and its wildlife, and destocking their herd while the land recovers from drought.
Date: Sep 26 2025
Big Thinkers & Canada & Cow HerdSouth of Calgary, Alberta, brothers Austin and Malcolm Cross carry on a century-old family history. Their great-great-grandfather staked his future on this land. Today, the Cross brothers are building one of their own—with Angus cattle that not only perform in the harsh environment but consistently meet the highest standards for beef quality.
Date: Sep 26 2025
Big Thinkers & Maternal Function & Targeting the BrandFor Willis Ranch, the best Angus cattle thrive in the high desert and produce calves that can become productive replacement females or high-quality carcasses. Every year, calves are better because of their investment in tools like GeneMax and AngusLink. But behind it all is one man’s perfectionist mindset that keeps the entire family moving in the same direction.
