The Brand that Pays®
We’re a rancher-driven, not-for-profit business. As a subsidiary of the American Angus Association, Certified Angus Beef works on your behalf to build demand for your Angus cattle, and that translates to more dollars in your pocket. Together, we’ll help you supply the brand.
About Us
Targeting the Brand™
It takes more than a black hide to earn Certified Angus Beef premiums. The right genetics paired with the best management practices should get noticed. Simplify the selection process for your customers with Targeting the Brand™.
Learn MoreThe Best Sourced Beef
Certified Angus Beef partners want the best products to sell and serve in their retail and foodservice businesses. When it comes to beef, they can feel good about purchasing the Certified Angus Beef ® brand because of your hard work. That’s why the brand invests in initiatives to support producers and the next generation.
Putting People First
Certified Angus Beef invests in people and communities where our beef is raised and enjoyed. Through scholarships, we’re supporting the next generation of agriculturalists so they can make a significant impact on the beef industry.
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Raised with Respect™
By supporting Beef Quality Assurance as a continued education option for cattlemen and women, together Certified Angus Beef and Sysco are elevating your commitment to cattle care to address consumer interest, reinforce trust and help ensure future beef demand.
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Land Stewardship
The best beef starts with healthy land. Land Stewardship is a free, online course designed for producers looking to strengthen their land management practices. Learn how to steward your land for a more profitable and resilient ranch.
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Working Grasslands Conservation Initiative
Cattle and ducks may seem to be an unlikely combination, but both need common resources to thrive: grass and water. See how we’re collaborating with Ducks Unlimited to make improvements to the environment on ranches.
Learn MoreLatest Brand News
Increased Prime carcass production is a boon to sales growth in this category for both Certified Angus Beef and the industry as a whole. A smaller Prime cutout premium above Choice also means greater adoption of this premium product tier by grocers and restaurants. All of the above lead to a firmer foothold for beef as the protein of choice for consumers.
Before Certified Angus Beef, consumers didn’t know what “Angus” meant. Angus meant little, except to its breeders. A strict adherence to quality through its 10 carcass specifications continues to serve as the foundation for maintaining the breed’s premium beef position in the marketplace and drives demand for registered Angus genetics.