Created for Cattlemen
Respect is the foundation that cattle producers and consumers find common ground. Cattlemen and women respect the consumer’s need for high-quality beef raised right. Consumers want to know that producers are invested in the best care for their livestock. Both want the same thing – respect for the animal and for each other. And you both want to be heard. Learn how to have a voice that brings everyone to the table.
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IT’S WHAT WE STAND FOR
We’re a rancher-driven, not-for-profit business. As a subsidiary of the American Angus Association, Certified Angus Beef LLC works on your behalf to build demand for your Angus cattle, and that translates to more dollars in your pocket. In 2023, Certified Angus Beef ® brand carcasses returned nearly $100 per head above market average. Together, we’ll help you supply the brand.
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YOUR RESOURCES FOR TARGETING QUALITY
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LEARN FROM THE BEST
Raising cattle is a relationship business as much as it is about the livestock. We travel the country meeting the best quality beef producers and bring their stories to you. Practical insight for making the best even better.
Supply the BrandLatest Brand News
In a twist unthinkable just two decades ago, USDA data reveals that the current percentage of Prime carcasses has averaged 11.9%, surpassing Select carcasses that are averaging 11.1%, in each of the last five weeks.
Mark Gardiner and his son, Cole, of Gardiner Angus Ranch offered a boots-on-the-ground perspective for CAB specialists attending the annual event, designed to deliver resources that help train foodservice teams and serve consumers at a higher level.
Amid anticipated shifts in cattle supply and evolving market dynamics, CAB remains well-positioned to navigate the beef sales road ahead. Clint Walenciak addressed how producer profitability, strategic specification adjustments, and resilient demand will help stabilize the brand’s beef supply chain through herd size and pricing shifts in 2025 and beyond.