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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.

Better Cattle Bring Opportunity

Cattle keep getting better, but that doesn’t mean producers should slow down progress. That’s what attendees took home from the 2025 Feeding Quality Forum. It’s call to action for the entire beef industry. Better cattle, yet new and old challenges for each segment.

Future Beef Leaders Receive $100,000

The Colvin Scholarship Fund awarded 27 students a combined $100,000 for their pursuit of innovation, growth and leadership in the beef industry. Each recipient is actively pursuing a career in production agriculture, industry research or other agricultural endeavors. With their aspirations for success in the beef business, they are continuing the legacy of Certified Angus Beef’s (CAB) co-founder and long-time executive director, Louis “Mick” Colvin.

Purpose Follows Passion

A chance opportunity. A change in career direction. And meat science was changed forever. Dr. Gary Smith originally had no plans to become a meat scientist. But thank goodness he did.

CAB Sets Sales Records, Sees Historically High Brand Acceptance Rates

In an otherwise tough time in the beef business, sales and supply records have been a bright spot. The positive numbers mean that quality beef production has not let up, and beef demand is holding. Consumers have proven the value proposition: the good stuff is worth a little more money, for a better eating experience.

Feeding Quality Forum Dates Set Earlier in August

When you’re feeding cattle, it counts to keep track of every calf, pound and dollar. Beyond the event’s educational sessions, networking between segments of the beef supply chain is invaluable—from feeders and cow-calf operators to allied industry and university researchers.

Gardiners Highlight Service, Strength at Foodservice Leaders Summit

Mark Gardiner and his son, Cole, of Gardiner Angus Ranch offered a boots-on-the-ground perspective for CAB specialists attending the annual event, designed to deliver resources that help train foodservice teams and serve consumers at a higher level.

Latest Headlines

Change is a good thing

From the moment his boots hit the dirt on the way to the barn, to switching off the lights and locking the door of the Hickory House Restaurant, Jonathan Perry is committed to the beef business. The 2021 CAB Chairman brings a unique perspective to the table. By day, he’s a cattleman. By night, he’s a meat cutter.

U.S. Premium Beef named CAB Progressive Partner

To tell the U.S. Premium Beef story today, is to tell one that changed the beef industry for the better. The USPB mission includes increasing both the quality of beef and long-term profitability for cattle producers, and ranchers are as focused on that as ever.

One tour at a time

Telling their story to the cattle curious was awkward at first for John and Gaye Pfeiffer. Now, they look forward to hosting hundreds of people every year, sharing everything about the beef cattle life cycle and why they choose Angus cattle on their central Oklahoma farm. Their dedication to teaching and connecting with those further down the supply chain earned them the 2021 CAB Ambassador Award.

Bradley 3 Ranch earns Certified Angus Beef Sustainability Award

Before there were fences and farms in the Panhandle, stirrup high grasses owned the land. With time, they have dwindled to near extinction. And with time again, they’re resurrecting. Nothing is a one-year thought process. Just like building a fence, they determine whether their decisions will last the next 50 years.

CAB Insider

Trends Entrenched

Certified Angus Beef ® brand supply trends will continue to see the push and pull of cattle management responding to tight cattle supplies. Estimates for this year’s corn crop suggest an exceptionally large yield, continuing downward price pressure. This, coupled with freshly printed record replacement feeder cattle prices, will work to entrench the modern feedyard motivation to push days on feed to new heights with carcass weights following along to new records.

Premium Beef Remains in Fashion

Recent data shows the Choice carcass category has declined while the Select category has drifted higher. This supply data goes against what beef customers increasingly desire and are willing to pay for premium middle meats, thus rapidly elevating the Prime to Choice cutout value spread.

Carcass Weights Find Annual Low

A slow packing sector pace kicked off January 2022 with a quick recovery to more impressive daily harvest levels in February. Carcasses still tracked a heavier path than the prior year from February through early May, finally pulling lower. The annual average carcass weight low appears to have been made during the week of June 13.

Success Stories

It takes a team

It takes a team

It’s about more than hard work and great genetics — having the right people in business with you can make all the difference.

Ready for rory?

Ready for rory?

I strain my ears as a few people wander into the kitchen of the Amarillo Country Club, pondering if those new voices match the one of chef and TV personality Rory Schepisi.

Not just a carcass program

Not just a carcass program

“Rather than going for extreme, we make sure the cattle do everything else right and then pick the best you can for the traits you’re trying to improve,” Doug says.

Consumer Connection

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