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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.

Walter Angus Recognized as 2022 CAB Ambassador Honoree

Hudson, Colo., provides awe-inspiring views of the pristine Rocky Mountains as a backdrop to their picture-perfect cattle. It’s the ideal spot to introduce visitors to the place where beef begins. Their spirit of hospitality and work to share how they raise high-quality beef earned the Walter family the 2022 CAB Ambassador Award.

New Mexico Ranch Earns Certified Angus Beef Sustainability Award

Producing beef in the desert Southwest takes a certain resolve, faith that the rain will come and grit to do the hard things and smile through the work when it doesn’t. This is the grit engrained in Manny and Corina Encinias and their seven children operating Buffalo Creek Ranch. Their holistic approach earned this ranching family the 2022 CAB Sustainability Award.

Larson Angus Ranch Earns CAB Seedstock Award

The Larson's determined journey toward elusive perfection helped Larson Angus Ranch earn the Certified Angus Beef 2022 Seedstock Commitment to Excellence award presented at the brand’s Annual Conference Sept. 22 in Phoenix.

Certified Angus Beef Takes Fine Dining to New Heights to Connect with Consumers

"High Steaks" is about sharing the transformative power of food and the idea that different culinary experiences can take consumers on a journey to different destinations. In a cliff-side setting, Angus rancher Ty Walter joined actor, comedian and host Joel McHale to talk cattle production and what makes the Certified Angus Beef ® brand consistently superior – all while enjoying a four-course meal at an elevation of 8,500 feet.

Aiming for Excellence

Using the Targeting the Brand™ logo in sale catalogs helps commercial cattlemen and seedstock producers advance their herds and orient them toward more CAB qualifiers. To earn the logo, registered Angus cattle must have a minimum Marbling EPD of +0.65 and a +55 $G. This makes it easy to identify bulls with added carcass value, and potentially more dollars for your bottom line.

Four Decades Devoted to Cattlemen

Always focused on the data and how it can deliver solutions, the decades of work earned Blach a second-nature understanding of the market and all that affects it. That kind of servant leadership earned Blach the 2022 Certified Angus Beef Industry Achievement Award.

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Certified Angus Beef Takes Fine Dining to New Heights to Connect with Consumers

“High Steaks” is about sharing the transformative power of food and the idea that different culinary experiences can take consumers on a journey to different destinations. In a cliff-side setting, Angus rancher Ty Walter joined actor, comedian and host Joel McHale to talk cattle production and what makes the Certified Angus Beef ® brand consistently superior – all while enjoying a four-course meal at an elevation of 8,500 feet.

Aiming for Excellence

Using the Targeting the Brand™ logo in sale catalogs helps commercial cattlemen and seedstock producers advance their herds and orient them toward more CAB qualifiers. To earn the logo, registered Angus cattle must have a minimum Marbling EPD of +0.65 and a +55 $G. This makes it easy to identify bulls with added carcass value, and potentially more dollars for your bottom line.

Four Decades Devoted to Cattlemen

Always focused on the data and how it can deliver solutions, the decades of work earned Blach a second-nature understanding of the market and all that affects it. That kind of servant leadership earned Blach the 2022 Certified Angus Beef Industry Achievement Award.

Feeding Quality Forum Registration Open

As cattlemen continue to experience black swan events and rising input costs, so does their need for information on the latest production trends that pay. The 17th annual Feeding Quality Forum brings together people, insights and solutions to generate greater revenue for cattle feeders and cow-calf producers.

CAB Insider

Will Quality Premiums Continue Higher

Today’s Premium Choice and Prime beef production volume is monumentally larger than it was in 2006 when just 14% of Angus-type carcasses met CAB specifications, compared to our latest annual average of 36%. The current small drops from record-high production volumes create supply concerns among grocers and restaurant partners in today’s demand-driven environment.

Carcass Weights Find Annual Low

A slow packing sector pace kicked off January 2022 with a quick recovery to more impressive daily harvest levels in February. Carcasses still tracked a heavier path than the prior year from February through early May, finally pulling lower. The annual average carcass weight low appears to have been made during the week of June 13.

Strong Finish to June Cutout Values

Closing out the month of June the boxed beef pricing complex typically undergoes a directional change. However, given the economic anomalies in place this year, cutout values will finish June a bit stronger than in recent years, measured against mid-May prices.

Success Stories

Following the numbers

Following the numbers

Diversification proved to be key in evolving the ranch. What began as an Angus-based commercial herd, the trio took signals from the data and sought new avenues for revenue. The Woolfolk men have a target: creating more high-quality, profitable cattle. As for how to get there? They’ll continue to follow the numbers.

More with less

More with less

Sustainability is a hot topic of conversation, but the folks at Bradley 3 Ranch make it tangible with 60+ years of continual progress. Their work in developing the land, cattle and water have turned what was once called a ‘wasteland’ into a ranching outfit worthy of recognition. B3R is our 2021 Sustainability Award winner.

Targeting excellence

Targeting excellence

First-generation seedstock producers Kevin and Lydia Yon, along with their children, Drake, Sally, and Corbin, have been continuously improving their farm since they drove the first fence posts on what was a 100-acre abandoned peach orchard in 1996. 

Consumer Connection

Driving Demand: Retail

Driving Demand: Retail

As the heavyweight champ in brand volume, retail accounts for 55% of total pounds sold, especially in fiscal 2020. But how is it done and how does it create more demand? CAB Director of Retail answers these questions and more.

Meating the Need

Meating the Need

The pandemic has put the foodservice industry in a tough spot, but their grit and generosity overshadow hard times. Foodservice companies across the country are giving back by serving Certified Angus Beef® to their communities.

A translation de carne

A translation de carne

Ana Luisa Verba is looking to drive demand for quality beef as the assistant director of marketing for Latin markets. By drawing on her own heritage, she is able to personally relate to the Latino community and create marketing materials that resonate to this group.