Stay Connected

Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.

Brand Production Beyond Borders

Domestic or international, the objective has remained clear over the years: to access additional CAB® carcasses to support growing domestic and international demand, without compromising product quality and consistency, brand integrity, and value to Association members.

Not From Your Pocket

When Angus ranchers ask how CAB is funded, the answer isn’t dollars out of their pocket. No portion of American Angus Association® membership dues or fees for cattle registrations or transfers goes toward the brand’s budget. As a not-for-profit company, our revenue is generated through packer commissions.

Certified Angus Beef Bringing Unique Rancher Event to Kansas

Backed by the latest science and industry expertise, BQA provides practical guidance to help protect cattle well-being, beef quality and producer investment. More than a certification, it serves as a commitment to continuous improvement for farmers and ranchers working to raise high-quality beef the right way. 

Certified Angus Beef Launches New Podcast

The CAB Bite podcast answers burning questions about the brand. In 20 minutes or less, listeners will get an extra “bite” of news, insights and practical takeaways. The short-form podcast aims to give the beef community an up-close, behind-the-scenes look at CAB and its supply chain.

Protecting Brand Integrity

Protecting the brand’s integrity has been a core pillar since 1978. Integrity is so foundational that the brand was built around the premise: with integrity, nothing else matters, and without it, nothing else matters.

Sysco Highlights the Value of Beef Quality Assurance

The commitment to cattle care and continuous improvement is also reflected in the Raised with Respect™ program, a partnership between CAB and Sysco, now in its third year. The initiative helps expand awareness of BQA principles while supporting educational resources for ranchers and additional collaboration across universities, extension systems and industry partners.

Latest Headlines

Another billion in the books

Global sales of 1.175 billion pounds. In a year like we’ve all had, we welcome a fiscal year that ends on that note. For the first time in 16 years, CAB reports lower annual pounds sold. Still, 2020 was one of strong performance and the fifth consecutive year with sales of more than a billion pounds across 51 countries.

Flavor’s secret ingredient

As a moderately to highly heritable trait, marbling is something that cattlemen have a lot of ability to manage. It also happens to be one of the major contributors to beef flavor. Texas Tech University meat scientist Jerrad Legako spoke about the topic at the 2020 American Society of Animal Science meetings.

Eager to learn, ready to teach

It’s a call to serve, the same that led John Grimes to run for the American Angus Association board of directors. The sun now setting on his second three-year term, he reflects on his leadership as Certified Angus Beef® board chairman. The head of Maplecrest Farms in Hillsboro, Ohio, says there’s no instant gratification in the cattle business, with constant change cattlemen have to be nimble.

Opportunity for beef progress continues

For our domestic and international foodservice and retail partners, the beef business looks much different than it did at the start of this year, so we had much to cover during our first-ever virtual CAB annual conference. More than 1,100 people tuned in to get energized and empowered to sell more high-quality beef in this new environment.

Add value to calves

“Value” in feeder calf marketing is a relative term. All calves have some and the trick is to capture your share, said Paul Dykstra. Success is rooted in your customers he said. Customer changes through the supply chain from feeder, to packer to consumer.

M&M Feeders wins CAB honors

M&M Feeders does business based on honesty. The Huyser family lives by that code, and runs their cattle feeding business the same way. For building beneficial relationships and their drive to produce the best, M&M Feeders earned the 2020 Feedyard Commitment to Excellence Award from the Certified Angus Beef ® brand.

CAB Insider

Margins Sqeeze, Markets Cool: What It Means for Fed Cattle

Focused marketing of a premium beef brand demands some attention to tracking price spreads across differing quality specifications. The USDA quality grade scale provides the domestic measuring stick by which the trade differentiates demand across the quality spectrum.

Prime sets sail

Since our September Insider report, the Prime grid premium has amazingly increased by an additional 50%. The latest $30.84/cwt. weighted average packer premium sets the record for the highest reported number in the report.

The Upside of Heavy Carcasses

Our analysis of several million head in 2019 and 2020 shows that increasing average carcass weights across each load lot returned a net benefit in carcasses qualifying for the CAB brand up to 900 lb.

Behind the Brand

Know all about CAB?

Know all about CAB?

If there is any way you can make it to the new, interactive Cattlemen’s Capstone, July 16 to 17 in Wooster, Ohio, commit to it now.

Cooking up world class leadership

Cooking up world class leadership

A chef to hotel guests and dignitaries around the world, Tony Biggs has joined the Certified Angus Beef® brand team in delivering the very best beef to carnivores
everywhere. As the brand’s new director of culinary arts, Biggs will lead the company’s culinary expertise and outreach, helping chefs, retailers and consumers
interpret premium beef trends and apply them on menus, in meat cases and in kitchens around the globe.

A Throwback to Way Back

A Throwback to Way Back

I recently had the honor of sitting down with Dr. Bob VanStavern (Dr. Bob as we refer to him around the office) to talk about the early years of the company.

Success Stories

Consumer Connection

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