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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.
Latest Headlines
New thresholds for Targeting the Brand™
Breeders and bull studs use the Targeting the Brand™ logo to denote bulls that excel in the marbling EPD and the Grid Dollar Value Index. The genetic requirements were recently updated: so that commercial cow-calf producers better find sires that help them hit CAB brand specifications.
Field trips to the farm
Have you ever wished everybody in your social circle could visit a farm or ranch? They could see what cattle eat, what chores look like, and all about animal care. With virtual learning skyrocketing during COVID-19, it sparked inspiration. Bring the ranch to the people.
The Code
Compound interest is the concept of making small investments over time add up. Depositing in the “trust bank” will keep the beef industry strong long term. This is our second installment of the quarterly “At the Table” column, authored by Nicole Erceg.
Committed students earn CAB Colvin Scholarships
Being one step ahead as an industry is pivotal to our success. Thankfully, there are bright young minds who have plenty of ideas on how to do that. They are the winners of our Colvin Scholarship.
The Resistance Part II: The bacteria battle
Antibiotic resistant bacteria come about in many forms, and employ several tricks to keeping long-standing treatments from working. Anytime a drug is used, it may lead to less effective options the next time around, no matter the class. Part II in a two-part series.
The Resistance Part I: Works today, not tomorrow?
Antibiotic resistance. You’ve heard about it in the mainstream headlines, but this first in a two-part series covers the “why” it matters to animal agriculture and what cattlemen can do about it.
CAB Insider
Branded prices gain on Prime in 2020
Supply factors took center stage for cattlemen in the past year as COVID-19 ravaged the marketplace. The backlog of finished cattle, carcass weights and price discovery have been such burning issues for months now it’s been hard to free up mental space for anything else.
Premiums high in a lower market
We can’t count all the reasons why 2020 needs to find a hasty exit, but at least we can hope that a new year will bring on new dynamics for the cattle industry. We know we’re facing a first quarter in 2021 that will test our resolve.
Success Stories
Maternal function at Marrs Ranch
Recipients of CAB’s Commercial Commitment to Excellence award, Dan and Anna Marrs, Whitewood, S.D., were the first to admit their herd of 600 Angus females wasn’t perfect.
The Good, the Bad and the Ugly
To raise cattle for over 33 years with someone, you’ve got to love what you do and who you do it with.
Exponential Impact
Twenty years later Trevor and Torri Lienemann of Princeton, Neb., have four kids, a 300-cow seedstock operation and lots and lots of data.
Consumer Connection
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