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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.
Latest Headlines
North Dakota Partnership Earns CAB Progressive Partner Award
The Bruner and Wendel families earned the 2023 CAB Progressive Partner award by selling high-quality beef through Dakota Angus, LLC, as part of the CAB Ranch To Table program. They focus on their commitment to quality, data-driven decisions, achieve impressive CAB and Prime percentages and offer high-quality beef directly to consumers in their communities.
Kansas Ranchers Recognized for Sustainability Efforts
Kansas’ Wharton 3C Ranch thrives despite droughts, winning the CAB 2023 Sustainability award. The data-driven, quality-focused approach of first-generation ranchers, Shannon and Rusty Wharton, yields 100% CAB cattle. Their commitment to sustainability and industry collaboration sets a bright future for the cattle business.
Saskatchewan Angus Ranch Earns Certified Angus Beef Award
JPM Farms in Canada quietly gained recognition for its dedication to environmental sustainability and quality cattle. The Monvoisin family earned the 2023 CAB Canadian Commitment to Excellence award for their outstanding results and partnership with Duck Unlimited, showcasing their commitment to improving the land, cattle and family daily.
Benoit Angus Ranch honored with CAB Seedstock Commitment to Excellence Award
What started with six Angus heifers, has now grown into 400 Angus females, along with a 2,500 acre farming division. The multi-generation family business focus on improving the reputation on the ranch with high-quality cattle. From the ground up, Benoit Angus Ranch has earned the CAB 2023 Seedstock Commitment to Excellence Award.
Feeding Quality Forum Shares Market Outlook, Path to Meeting Demand
The beef demand success story of the past is also the industry’s roadmap for the future, said speakers at this year’s Feeding Quality Forum. The program covered everything from current market conditions and technology to price forecasts and advancements on the horizon.
Certified Angus Beef Launches Direct-to-Consumer Program
Could your freezer beef carry the CAB logo? Perhaps. With the launch of a new program. Ranch to Table, a direct partnership program between CAB and cattle operations using Angus genetics, allows ranchers to use the brand’s trusted reputation for increased gain.
CAB Insider
Misaligned Cattle Markets and Record-high Carcass Weights
Few things in cattle market trends are entirely predictable but the fact that carcass weights peak in November is as close to a sure bet as one could identify. Genetic selection for growth and advancing mature size has fueled the long-term increase in carcass weights.
Credit End Meats With CAB Value-Add
We focused on fourth-quarter middle meat demand as a beef price driver in the last edition of the Insider. This is certainly the case in the current data as rib and tenderloins are pricing near their annual highs. However, a look at annual price trends across the beef carcass shows increasing contributions to CAB premiums from both ends of the carcass.
Behind the Brand
Register for webinar: Getting to know the brand
Join us for a general overview of the brand and its importance to consumers, and offer insight into how cattle qualify and what typically prevents CAB certification in the first place in our free webinar.
Another billion in the books
Global sales of 1.175 billion pounds. In a year like we’ve all had, we welcome a fiscal year that ends on that note. For the first time in 16 years, CAB reports lower annual pounds sold. Still, 2020 was one of strong performance and the fifth consecutive year with sales of more than a billion pounds across 51 countries.
Everybody wins
Two decades ago, the Certified Angus Beef ® brand created an internship for its new Industry Information—now Producer Communications—Division. It started as a way to get more done while providing opportunities for ag journalism students.
Success Stories
Natural Choice to a Prime heritage
“Change is inevitable, success is optional,” David Rutan says. That positive philosophy applied to everything from good morning to great cattle only begins to tell why Morgan Ranches earned the 2020 Certified Angus Beef Commercial Commitment to Excellence award.
Beyond a buzzword
It’s not the work of fancy technology, though spreadsheets of data and consultants lend their hand. It’s six generations of meticulous puzzle masters who focused on making better each piece of the bigger picture.
The price is right
The Steib family has expanded their farm and feedlot operation into a dynamic ranch. Today, they raise the calves they eventually feed out, having a hand in quality decisions every step of the way.
Consumer Connection
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