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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.

Better Cattle Bring Opportunity

Cattle keep getting better, but that doesn’t mean producers should slow down progress. That’s what attendees took home from the 2025 Feeding Quality Forum. It’s call to action for the entire beef industry. Better cattle, yet new and old challenges for each segment.

Future Beef Leaders Receive $100,000

The Colvin Scholarship Fund awarded 27 students a combined $100,000 for their pursuit of innovation, growth and leadership in the beef industry. Each recipient is actively pursuing a career in production agriculture, industry research or other agricultural endeavors. With their aspirations for success in the beef business, they are continuing the legacy of Certified Angus Beef’s (CAB) co-founder and long-time executive director, Louis “Mick” Colvin.

Purpose Follows Passion

A chance opportunity. A change in career direction. And meat science was changed forever. Dr. Gary Smith originally had no plans to become a meat scientist. But thank goodness he did.

CAB Sets Sales Records, Sees Historically High Brand Acceptance Rates

In an otherwise tough time in the beef business, sales and supply records have been a bright spot. The positive numbers mean that quality beef production has not let up, and beef demand is holding. Consumers have proven the value proposition: the good stuff is worth a little more money, for a better eating experience.

Feeding Quality Forum Dates Set Earlier in August

When you’re feeding cattle, it counts to keep track of every calf, pound and dollar. Beyond the event’s educational sessions, networking between segments of the beef supply chain is invaluable—from feeders and cow-calf operators to allied industry and university researchers.

Gardiners Highlight Service, Strength at Foodservice Leaders Summit

Mark Gardiner and his son, Cole, of Gardiner Angus Ranch offered a boots-on-the-ground perspective for CAB specialists attending the annual event, designed to deliver resources that help train foodservice teams and serve consumers at a higher level.

Latest Headlines

Taste Drives Demand and Profit

Quality starts long before feedyard rations reach the bunk, and it weighs heavily on the bottom line. Brian Bertelsen, vice president of field operations for U.S. Premium Beef, discussed marbling’s impact on grid marketing at CAB’s annual Feeding Quality Forum.

Certified Angus Beef Awards $70,000 in Colvin Scholarship Funds

Over the last 22 years, Certified Angus Beef has awarded $418,500 in scholarships through the Colvin Scholarship Fund. While that number has had a positive influence on many students, this year held a few extra special moments for the fund: the addition of a third category to support more education paths; a record-breaking dollar amount awarded; and the highest donation support ever from partners at the 2022 Annual Conference.

Certified Angus Beef Welcomes New Director of Producer Communications

Genetics and management are at the forefront of targeting the Certified Angus Beef ® brand but communicating beef value propositions to cattlemen guides informed business decisions. To bring the most relevant production and economic information to cattlemen, CAB hired fifth-generation rancher Lindsay Graber Runft as director of producer communications.

Cattlemen Remain Committed to Quality

With ranchers continuing to produce high-quality beef at notable marks and consumer demand staying strong, Certified Angus Beef closed its books on the second-highest sales year of record. The brand’s success is a reflection of an entire community pointed toward providing premium beef, starting with steady supply.

Jumping In

In a fast paced and dynamic communications space, Certified Angus Beef seeks three students aspiring for opportunities beyond the classroom and through the beef supply chain. Three internship positions are available for college students majoring in agricultural communications, public relations, journalism, marketing or related areas.

CAB Insider

Trends Entrenched

Certified Angus Beef ® brand supply trends will continue to see the push and pull of cattle management responding to tight cattle supplies. Estimates for this year’s corn crop suggest an exceptionally large yield, continuing downward price pressure. This, coupled with freshly printed record replacement feeder cattle prices, will work to entrench the modern feedyard motivation to push days on feed to new heights with carcass weights following along to new records.

Carcass Weights Find Bottom Late

Now is the time for cattlemen to evaluate the potential for exceptionally strong premiums in high quality CAB traditional and Prime carcasses down the road. When high quality carcasses are in short supply the price spreads tend to explode. Be ready.

Cutout Values Responsive to Conditions

Two weeks ago fed steer prices reached a new record fueled by strong demand and restricted headcounts. But we knew there was a seasonal ceiling and it lasted only as quickly as one can say “seasonal trend.” Paul shares more insights in this CAB Insider.

Success Stories

Calculated changes

Calculated changes

Missouri commercial rancher Jeremy Zoglmann turns risk into reward, earning 80% CAB out of 150 calves sold each year. His success is a result from his dedication to quality Angus genetics and goal to increase premiums on his calves.

Breeding for the brand

Breeding for the brand

With goals of increasing CAB acceptance rate, the brand has updated Targeting the Brand™ requirements to help commercial producers improve beef quality through bull selection.

Resilience

Resilience

Hardships are nothing new for producers in the cattle industry. Although markets have been impacted by COVID-19, cattlemen hold strong to past challenges and lessons learned from those times.

Consumer Connection

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