What’s relevant today isn’t necessarily so tomorrow. Investing in the future pushes everybody forward. That was the motivating think piece Mark McCully shared with cattlemen as part of the National Angus Convention’s opening session Saturday, Nov. 3, in Columbus, Ohio. As farmers and ranchers attended breakouts designed to make their own herds better, McCully’s point held its weight. Anything that could make it above the Select line was once considered “on target” for satisfying consumer demand.
For the staff, it was a big family reunion, getting to show extended kinfolk from across the United States the Certified Angus Beef ® (CAB®) brand’s Wooster, Ohio, home. For Angus breeders, it was a bit like drawing back a curtain to see what happens behind the logo.
Since so many of you will be visiting Fort Worth this weekend for Angus Convention, we’ve pulled together a list of our brand partners in the general vicinity of the Fort Worth Convention Center.
Angus bull buyers paid record-high prices in 2015. The calves from those sires are going to market now, and breeders should be helping their customers get the most out of the investment. That was the message from three panelists at the 2016 Angus Convention in Indianapolis, Ind., Nov. 4-7.
Angus cattle need to do more than ever before. Carcass quality, functional females, feedlot performance—they all matter. That theme was evident at the Innovation Workshops during the National Angus Convention, Nov. 4 to 7, in Indianapolis, Ind.
Perhaps that one-liner could sum up the reason more than 2,000 attendees came to the educational event. To learn, to prepare. To make sure we’re on the cutting edge.
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