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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.

Protecting Brand Integrity

Protecting the brand’s integrity has been a core pillar since 1978. Integrity is so foundational that the brand was built around the premise: with integrity, nothing else matters, and without it, nothing else matters.

Promising Quality in Angus

Before Certified Angus Beef, consumers didn’t know what “Angus” meant. Angus meant little, except to its breeders. A strict adherence to quality through its 10 carcass specifications continues to serve as the foundation for maintaining the breed’s premium beef position in the marketplace and drives demand for registered Angus genetics.

Apply by April 1 for Colvin Scholarship

The production agriculture, undergraduate and graduate scholarship categories each have tailored requirements. In 2025, the Colvin Scholarship Fund supported 27 students with awards ranging from $2,000 to $7,500.

Latest Headlines

Fueling your cows

Your powerhouse cow can’t grow a calf of the same caliber without the grass to match. That’s why forage management needs to adapt quickly to uncontrollable changes like drought. Record keeping and monitoring are key.

Don’t wince

We all know cattle have a super power: they turn forages and grain into edible protein. What do those with the buying power know of that story? Two speakers at the 2020 Cattle Industry Convention put data to both the science and economic incentive of our beef sustainability discussions.

Beef up the dinner table

Cattlemen respond to consumer demands, even as they evolve from the call for premium quality to transparent production practices. We know that, thanks to ongoing work from NCBA. Overall, beef is doing well and will continue while half of consumers rank it as a top source of protein.

The Porsche of beef

Superior products require superior attention to detail. Robbi Pritchard shares ways cattlemen can continue to fine-tune their cowherd to meet these demands.

Rising to the occasion

We know what keeps an animal healthy, but do we know what they want? Lily Edwards-Callaway, of Colorado State University, shared animal welfare research during Cattlemen’s College session at the 2020 Cattle Industry Convention that she tag-teamed with NCBA’s Shawn Darcy.

CAB Insider

Beef Month Anticipation: Cattle and Beef Values

MARKET UPDATE Fed cattle prices moderated slightly in last week’s trade with a $2/cwt. decline to...

Premiums high in a lower market

We can’t count all the reasons why 2020 needs to find a hasty exit, but at least we can hope that a new year will bring on new dynamics for the cattle industry. We know we’re facing a first quarter in 2021 that will test our resolve.

First sales of CAB in China

Just ahead of the Thanksgiving holiday we’re resting on what has been a solid holiday run-up in beef carcass cutout values. Spot cattle and boxed beef prices diverge, while CAB makes its way into China.

Behind the Brand

Focus on cattlemen

Focus on cattlemen

I hope you notice that the focus is on you, your cattle, your profitability and your business decisions at every click of your mouse.

Kansan interns from OSU

Kansan interns from OSU

Jenny Gillespie, a Master’s student at Oklahoma State University (OSU), has joined the team working for the Certified Angus Beef ® (CAB®) brand as the fall 2011 Industry Information intern.

Success Stories

Stories I’ll remember

Stories I’ll remember

So I thought I’d share a few quotes that I picked up on my travels through Montana and Iowa last week that I’m sure to remember.

History, data and hard work

History, data and hard work

Joe’s great-grandfather moved to Texline, Texas, from Savannah, Mo., to assume management duties of the Buffalo Springs Division for the famed XIT Ranch.

Consumer Connection

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