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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.
Latest Headlines
Another billion in the books
Global sales of 1.175 billion pounds. In a year like we’ve all had, we welcome a fiscal year that ends on that note. For the first time in 16 years, CAB reports lower annual pounds sold. Still, 2020 was one of strong performance and the fifth consecutive year with sales of more than a billion pounds across 51 countries.
Flavor’s secret ingredient
As a moderately to highly heritable trait, marbling is something that cattlemen have a lot of ability to manage. It also happens to be one of the major contributors to beef flavor. Texas Tech University meat scientist Jerrad Legako spoke about the topic at the 2020 American Society of Animal Science meetings.
Eager to learn, ready to teach
It’s a call to serve, the same that led John Grimes to run for the American Angus Association board of directors. The sun now setting on his second three-year term, he reflects on his leadership as Certified Angus Beef® board chairman. The head of Maplecrest Farms in Hillsboro, Ohio, says there’s no instant gratification in the cattle business, with constant change cattlemen have to be nimble.
Opportunity for beef progress continues
For our domestic and international foodservice and retail partners, the beef business looks much different than it did at the start of this year, so we had much to cover during our first-ever virtual CAB annual conference. More than 1,100 people tuned in to get energized and empowered to sell more high-quality beef in this new environment.
Add value to calves
“Value” in feeder calf marketing is a relative term. All calves have some and the trick is to capture your share, said Paul Dykstra. Success is rooted in your customers he said. Customer changes through the supply chain from feeder, to packer to consumer.
M&M Feeders wins CAB honors
M&M Feeders does business based on honesty. The Huyser family lives by that code, and runs their cattle feeding business the same way. For building beneficial relationships and their drive to produce the best, M&M Feeders earned the 2020 Feedyard Commitment to Excellence Award from the Certified Angus Beef ® brand.
CAB Insider
Prime sets sail
Since our September Insider report, the Prime grid premium has amazingly increased by an additional 50%. The latest $30.84/cwt. weighted average packer premium sets the record for the highest reported number in the report.
The Upside of Heavy Carcasses
Our analysis of several million head in 2019 and 2020 shows that increasing average carcass weights across each load lot returned a net benefit in carcasses qualifying for the CAB brand up to 900 lb.
Behind the Brand
Bored at a board meeting? Not us!
There’s always a lot going on around here, but sometimes we forget to step back and look at what this brand as a whole is accomplishing in the marketplace.
A winner among you?
When visiting with commercial producers it’s not uncommon for them to cite a good relationship with their seedstock suppliers as a pillar of their success.
More in common than just location
We have a group of K-State students we’ve been proud to get to know over the years and we thought you might like to get acquainted, too.
Success Stories
Maternal function at Marrs Ranch
Recipients of CAB’s Commercial Commitment to Excellence award, Dan and Anna Marrs, Whitewood, S.D., were the first to admit their herd of 600 Angus females wasn’t perfect.
The Good, the Bad and the Ugly
To raise cattle for over 33 years with someone, you’ve got to love what you do and who you do it with.
Exponential Impact
Twenty years later Trevor and Torri Lienemann of Princeton, Neb., have four kids, a 300-cow seedstock operation and lots and lots of data.
Consumer Connection
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