Category: Premium Potential

$1 million a week

Date: May 14 2016

Rewards for hitting the Certified Angus Beef ® (CAB®) brand target have never been greater, even after 11 consecutive years of growing supply. A survey of CAB-licensed packers Cargill, JBS-USA, National and Tyson showed they paid a record $51.8 million in grid premiums in 2015, and more than $550 million over 20 years.

Following the Calves: Florida cattle head to harvest

Date: Mar 18 2016

The question lingered. “Do we send them on to relatively low-cost feed or rest them on what’s usually less-expensive grass?”

Every number has a story: -2.26

Date: Nov 11 2015

You might say it’s an even number, divisible by 2. But what relevance can we find in -2.26, a negative carried out to two decimal places?

Nice to Meat Ya: Jonnie Schreffler

Date: Nov 16 2014

Jonnie Schreffler might admit to being a “good old boy,” but it’s mostly good. Jon to those who aren’t yet friends, worked his way up from “Green Thumb” part-time help after high school in 1978, to farm manager at Thompson since 2010.

From ‘happy accidents’ to intentional beef quality

Date: May 05 2014

Doing more with less. In the cattle business, that’s more than a nice idea; it’s the new survival plan.
“In any manufacturing system, if the number of units is reduced, the revenue per unit must increase,” said Pete Anderson, director of research for Midwest PMS, a U.S. livestock feed company. “The cattle industry must focus on maximizing revenue from each animal produced.”

More than business

Date: Sep 24 2013

Nobody likes to lose a customer, but to see a cattle feeder get emotional over the thought of a ranching client having to sell out… that’s when you know his heart is really in the business. Terry Beller, of Lindsay, Neb., can tell you the last time the Sandhills and points west received a measureable rain. It matters to his bottom line, certainly, but the owner-manager of the 6,000-head Beller Feedlot talks about ranchers dealing with drought as if one of his own children were facing a major obstacle.

Mythbuster Monday: Highway robbery at retail

Date: Sep 09 2013

We suspect many cattle producers have walked into a grocery store, seen a CAB® brand filet mignon priced at $25/lb., and were tempted to call the police.

Mythbuster Monday: Not just the middle that counts

Date: Mar 18 2013

Myth: Certified Angus Beef does nothing to elevate the value of the end meats. Fact: It does. And the value our brand adds is increasing.

Small change$, big returns

Date: Nov 19 2012

Change doesn’t have to be dramatic and sweeping to make an impact. Bill Rishel, a registered Angus breeder from North Platte, Neb., says little gains in efficiency, functionality and carcass merit all add up.

Stocker strategies affect value

Date: Sep 17 2012