Colvin Scholarship winners named: $33,500 for beef community’s future
Date: May 03 2019
| News ReleaseSix college students in beef and related studies have earned $33,500 in scholarships from the Certified Angus Beef ® (CAB®) brand.
Posts by CAB Cattle Crew :
Putting the best to the test
Date: Apr 17 2019
| About the brand & Consumer Connection & Consumer FeatureWith one twist, a burner flicks on. With one cut of marbled meat, flavor agrees to allow no compromise. And with one Certified Angus Beef ® (CAB®) brand Test Kitchen, original beef dishes show their potential to become new family favorites.
CAB at 40: the beef community’s brand
Date: Apr 11 2019
| About the brand & Consumer FeatureThe Certified Angus Beef ® (CAB®) brand turned 40 this year, tapping into an increased well of available and qualified cattle, up 25% in two years. With annual global sales reaching beyond 1.2 billion pounds (lb.), it’s pulled far ahead of a very large pack, the hundreds of other brands combined falling short.
The Path to 2 Billion
Date: Apr 06 2019
| About the brand & CAB ConnectionCould the Certified Angus Beef ® (CAB®) brand reach a billion pounds in sales? It was an audacious question back at the turn of the century when first considered. Some of the CAB team at the time were, candidly, more optimistic than me. We did the math and looked at so many of the trend lines that were in place from acceptance rates to certified head count. I wondered if the industry could respond.
The payoff from progress
Date: Apr 01 2019
| Black InkAfter the holidays, things will slow down. Nah, maybe after calving, branding and breeding. But then, summer comes and there’s all that hay to make when the sun is shining, fences to build and cedars to eliminate (or insert your own region-specific fair-weather task).
The path to 2 billion
Date: Mar 20 2019
| CAB Connection & News Release & Targeting the BrandCould the Certified Angus Beef ® brand reach a billion pounds in sales? It was an audacious question back at the turn of the century when first considered. Some of the CAB team at the time were, candidly, more optimistic than me. We did the math and looked at so many of the trend lines that were in place from acceptance rates to certified head count.
Trading Places
Date: Jan 25 2019
| About the brand & Consumer Feature
New look, same mission for CAB division
Date: Jan 10 2019
| News ReleaseNew look, same mission for CAB division A “rebranding” for the brand’s producer-facing effort. By Sarah Moyer
Near the pinnacle of beef quality
Date: Dec 06 2018
| Angus Convention & News Release & Premium PotentialIt takes a powerful start and decades of focus to get harvest groups that regularly qualify 100% for the Certified Angus Beef ® (CAB®) brand. What about 97.7% at CAB Prime brand and that one steer “only” hitting the traditional premium Choice CAB mark? Not too good to be true, that’s just the mark of a Champion. To be precise, it’s the Champion pen of 40 enrolled in the 2018 Angus Value Discovery Contest (AVDC), produced by Jack and Bill Boyer, Boyer Brothers Angus, Perryville, Mo.
Health, vaccinations not synonymous
Date: Dec 04 2018
| Cattle Feeding & Feeding Quality Forum & News Release & Post Weaning & Pre-conditioningVictory in war starts long before the battle. The same is true in combat against cattle diseases. “My job as a military commander is to take a soldier and make him resilient,” Col. Sam Barringer said at the Feeding Quality Forum in Sioux City, Iowa this summer. The veterinarian and technical specialist for Diamond V illustrated the point by stretching a rubber band: too much pressure, no matter the reason, may cause it to break.