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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.
Latest Headlines
Better every day
“Continuous improvement,” it’s what the beef industries does to demonstrate to consumers we’re committed to getting better. It’s how we measure progress. For Cargill Protein, the packing company puts the same pressure on themselves.
Consumers get rewarded for eating beef
The brand just launched Steakholder Rewards™ loyalty program, offering members exclusive VIP experiences like a chef to help plan a holiday dinner, or a trip to visit a ranch and access to exclusive merchandise.
Mindful management
Undetectable diseases are hard to cure. That’s why the industry is working to find new ways of treating liver abscesses. Tylan is effective, but as antibiotic-resistance concerns and conversations continue, its future is not assured.
What and why are they buying
In an era of skepticism consumers have trust issues, especially with those raising their food. The good news is demand is strong and taste is the main driver. Trust is going to be the key to gaining consumer confidence.
Good things can happen when marbling leads selection criteria
Maternal function vs. marbling. Is it an either/or? This report by Steve Suther discusses an Iowa State University research paper, and quotes long-time ISU animal scientist Dan Loy.
The winding road to Prime
Steakhouse Prime Cincinnati is a bustling fine-dining experience, but it didn’t start out like that when Executive Chef Shawn Heine was hired. So he took on the challenge of revamping the menu to include Certified Angus Beef.
CAB Insider
Outlook for heifer retention and cow numbers
Packers have proven capable of not only large weekly production but of daily headcounts on par or larger than a year ago. The turnaround in the cattle cycle and the abnormalities of 2020 will further incentivize producers to shrink the nation’s herd.
Out front sales leap
With increased boxed product supplies comes a strong demand from the buying side to secure previously scarce supplies. These days, price is more favorable for end users. Fed cattle supplies are overwhelming and packer margins still leave room for boxes to be marked cheaper on larger production volume.
Success Stories
Flashback Friday: Quality in the high-mountain desert
Talking with Wyoming cattleman Mike Healy gave me a whole new perspective of ranching in the West.
Stories I’ll remember
So I thought I’d share a few quotes that I picked up on my travels through Montana and Iowa last week that I’m sure to remember.
Heritage helps to shape innovation
They say you can’t teach an old dog new tricks, but the same can’t be said when utilizing innovative technologies at Bridges Angus Farm.
Consumer Connection
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