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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.
Latest Headlines
Fine-tuned engines
Mineral nutrition plays an important role in every function of cattle – from health, to reproductive performance, to day-to-day activities. However, mineral deficiencies are hard to detect base on physical traits. Supplementation programs can help ensure your cattle are getting the minerals needed to perform their best.
Registration opens for Feeding Quality Forum webinar
The 15th annual Feeding Quality Forum will be a free, two-day, virtual event delivering tangible tools and ideas for commercial cattlemen and feeders. This year’s agenda has a strong focus on the markets—an ever changing topic this year.
Cultivated curiosity
The Feeding Quality Forum has recognized noted cattle feeding research scientist John Matsushima as the 2020 Industry Achievement Award winner for his long career of dedicated service.
Best of both worlds
Brian Bertelsen, U.S. Premium Beef (USPB) vice president, spoke at the Beef Improvement Federation’s recent online symposium, covering everything from hot carcass weight to quality grade targets. This article shares the data that shows what’s really possible.
Beef’s paradigm shift should continue, Rishel says
Innovation presents the option to accept or turn down, said Bill Rishel, longtime Nebraska Angus producer, at the online 52nd Annual Beef Improvement Federation Symposium. He challenged listeners to see change as an opportunity for progress.
Lights, camera, cook!
The COVID-19 pandemic and its lack of options for dining out changed the home kitchen’s role in daily lives. With society running on a new schedule, chefs at the Certified Angus Beef® brand explored different ways to connect with consumers. CAB Chefs Michael Ollier and Gavin Pinto started by meeting consumers where they are—in the comfort of their homes.
CAB Insider
Looking ahead to marketing spring calves
The shift away from larger availability of yearlings to the new crop of spring 2020 calf-fed cattle is beginning. This is the early stage of this seasonal trend, with more to come as April progresses.
Largest Q1 Prime carcass production rewarded
Demand for quality is good, based on elevated quality premiums in the past year. The advantage will potentially be back in the hands of feeders with genetically higher-marbling cattle, rather than cattle that must be highly managed through the feeding regimen to reach the premium grades and CAB.
Behind the Brand
Not forced to love it
Myth—The CAB supply development team just spews Angus propaganda, regardless of the facts.
What not to ring Marilyn about
What not to ring Marilyn about Marilyn likes to stay under-the-radar, out of the limelight, but behind the scenes….she makes a lot of things happen. Right now the Feeding Quality Forum registration is in full-swing and if you’ve got questions, Marilyn’s your gal. If...
Beef prices & my paycheck
Easy ways to make conversation with anybody in agriculture: 1-Talk weather. 2-Talk prices.
It seems everybody knows those rules, so when I’m traveling and visit with fellow ag business folks the conversation usually starts out on one of those two notes.
Success Stories
Keeping it simple
For more than 40 years, Bob and Becky Avery have run their Olsburg, Kan., ranch with the goal of keeping it simple.
Connections
I’ve known the Rezacs for a long time, even before moving out to this Vermillion Valley south of Onaga, Kan., in 1980.
Incorporating a legacy of quality
Meet Paul and Nancy Miller, 4th generation ranchers whose family has been working the same land in the Flint Hills of Kansas since 1878.
Consumer Connection
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