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Promising Quality in Angus

Before Certified Angus Beef, consumers didn’t know what “Angus” meant. Angus meant little, except to its breeders. A strict adherence to quality through its 10 carcass specifications continues to serve as the foundation for maintaining the breed’s premium beef position in the marketplace and drives demand for registered Angus genetics.

Apply by April 1 for Colvin Scholarship

The production agriculture, undergraduate and graduate scholarship categories each have tailored requirements. In 2025, the Colvin Scholarship Fund supported 27 students with awards ranging from $2,000 to $7,500.

The Angus Argument

There’s no denying CAB has helped dramatically expand the market share for registered Angus genetics. Arguably, that success has encouraged several other breeds to adopt a black hide color by incorporating registered Angus genetics into their breeding programs and registries.

Working in Balance

Cattlemen have a responsibility to look critically at their own herd, determine the areas that warrant improvement, and select animals accordingly. Stockmen bring immense value by objectively evaluating phenotypes, regardless of what the numbers say, and setting individual breeding objectives.

From Decline to Dominance

Initiated from a simple yet visionary idea, and pursued through the grit and tenacity of Angus breeders seeking a better future for the breed and Association members, it’s no accident that Certified Angus Beef is where it is today.

Latest Headlines

From ‘happy accidents’ to intentional beef quality

Doing more with less. In the cattle business, that’s more than a nice idea; it’s the new survival plan.
“In any manufacturing system, if the number of units is reduced, the revenue per unit must increase,” said Pete Anderson, director of research for Midwest PMS, a U.S. livestock feed company. “The cattle industry must focus on maximizing revenue from each animal produced.”

Ethanol byproducts still pay their way in feedlot rations

Paying the feed bill has cleaned out bank accounts faster than Jesse James in recent years, as high corn prices left cattlemen everywhere looking for the cheapest, most efficient alternatives. Answering that search, Galen Erickson shared research results and insight on distillers grains at the Feeding Quality Forums in Omaha, Neb., and Garden City, Kan., in August. As of late summer, the ethanol byproducts were selling at near corn prices. Many cattlemen responded by cutting back or removing it, but Erickson, feedlot Extension specialist at the University of Nebraska-Lincoln, said that could be a mistake.

Competing with quality

From the bright lights and shining hardwood of a basketball court to the cedar shavings of an auction ring, if there’s one ideal Pat Goggins believes in, it’s competition. Growing up the youngest of six boys born to sharecroppers can do that. It could come from his love of athletics or his early start as one of the most sought-after purebred auctioneers in the country, but whatever gave him that drive, the result is somewhat of an empire around a Billings, Mont., base. At the center is the Vermilion Ranch, where adding value to customer cattle helped earn the 2013 Seedstock Commitment to Excellence Award at the Certified Angus Beef ® (CAB®) brand annual conference in Palm Desert, Calif., Sept. 18-20.

CAB Insider

Quality Soaring Higher

Increased Prime carcass production is a boon to sales growth in this category for both Certified Angus Beef and the industry as a whole. A smaller Prime cutout premium above Choice also means greater adoption of this premium product tier by grocers and restaurants. All of the above lead to a firmer foothold for beef as the protein of choice for consumers.

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Behind the Brand

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Success Stories

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Consumer Connection

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