Date: Sep 26 2025
Big Thinkers & Breeding & Cow Herd & Maternal Function & Targeting the BrandOn a quiet stretch of Northern California rangeland, a different story unfolds. The Borror family’s legacy modestly speaks through the cattle they raise, the ground they steward. The generations who’ve made a life here demonstrate commitment to doing things right, even when no one is watching.
Date: Sep 26 2025
Big Thinkers & Feeder Calf Marketing & Post Weaning“When I die, I want to come back as one of your cows,” murmurs a friend to Steve Zybach. Full to the brim from an alfalfa ration every day, bountiful fields of lovegrass stretched out across the Texas Panhandle—and owners who leave no ounce of cattle care up for question. The Zybachs’ motivation for this level of dedication to their Angus cattle is simply love.
Date: Sep 26 2025
Big Thinkers & Consumer Connection & Cow Herd & Premium Potential & Targeting the BrandJoanie, with daughter Lindsey and her husband, Adam Hall, raise registered Angus cattle with two primary goals: producing high-quality seedstock that perform well in a wide variety of environments and ensuring end-user satisfaction. Those goals tie everything together, from promoting Angus to other producers to sharing their story with CAB partners and beef consumers.
Date: Sep 26 2025
Big Thinkers & Cow Herd & Grid Marketing & Maternal Function & Premium Potential & Sustainability & Targeting the BrandWhat makes a ranch sustainable? To Jon, it’s simple: the same family, ranching on the same land, for the last 140 years. The Means family never could have done that without sustainability. Responsible usage of water, caring for the land and its wildlife, and destocking their herd while the land recovers from drought.
Date: Sep 26 2025
Big Thinkers & Canada & Cow HerdSouth of Calgary, Alberta, brothers Austin and Malcolm Cross carry on a century-old family history. Their great-great-grandfather staked his future on this land. Today, the Cross brothers are building one of their own—with Angus cattle that not only perform in the harsh environment but consistently meet the highest standards for beef quality.
Date: Sep 26 2025
Big Thinkers & Maternal Function & Targeting the BrandFor Willis Ranch, the best Angus cattle thrive in the high desert and produce calves that can become productive replacement females or high-quality carcasses. Every year, calves are better because of their investment in tools like GeneMax and AngusLink. But behind it all is one man’s perfectionist mindset that keeps the entire family moving in the same direction.
Date: Sep 26 2025
Big Thinkers & Cattle Feeding & Feeder Calf Marketing & Grid Marketing & Post Weaning & Premium Potential & Retained OwnershipFor Dallas Knobloch, it’s not about being the biggest feedyard—it’s about building a high-quality system that works. Today, with Tory’s wife Sadie and daughter Ivy, the Knobloch family owns and operates 4K Cattle. They feed 2,500 cattle at eight locations within 10 miles of home, manage 1,000 acres of crops and run a 125-head cow herd, all near Hills, Minn.
Date: Aug 13 2025
Big Thinkers & News Release & Post Weaning & ResearchA chance opportunity. A change in career direction. And meat science was changed forever. Dr. Gary Smith originally had no plans to become a meat scientist. But thank goodness he did.
Date: Sep 20 2024
Big Thinkers & News ReleaseGilchrist Farm recently received the 2024 Certified Angus Beef Canadian Commitment to Excellence award. This prestigious honor recognizes their exceptional achievements in high-quality Angus genetics and management. Over the years, they have transformed their operation by embracing superior Angus genetics. Their commitment to high standards and innovative practices has distinguished them as a model of excellence in the industry.
Date: Sep 20 2024
Big Thinkers & News ReleaseAt Pleasant Valley Farm in Brookville, MD, four generations of the Stabler family have blended tradition and innovation to create a thriving, diversified Angus operation. Honored with the Ambassador Award at the 2024 Certified Angus Beef (CAB) Annual Conference, the Stablers exemplify a commitment to sustainable farming, community engagement and educational outreach. Their significant contributions to the hosting on behalf of the CAB brand highlight their commitment and play a key role in receiving this award.
