Date: Feb 02 2021
About the brand & Consumer ConnectionGenerations come and go, but across the country farms and ranches, lone oak trees, sturdy stone fences and century-old barns—they’ve seen it all. The following two stories are excerpts from the book, “Sheltering Generations: The American Barn,” published last year. They’re the tales of two families who bought a piece of the past and made it their own.
Date: Dec 03 2020
About the brand & Consumer Connection & News Release & Premium PotentialOf all the Angus-identified cattle, only about 35% make the cut for the Certified Angus Beef ® brand. This news release covers our November webinar and details how those cattle get in, ways other cattle fall short, and what producers can do about it.
Date: Nov 24 2020
About the brand & Consumer Connection & News ReleaseEvery year, farmers and ranchers somewhere get knocked down by natural disasters. But that often leaves people wondering: “How can we help?” The Certified Angus Beef ® brand created the Rural Relief Fund as a way to rally their community to provide support.
Date: Nov 11 2020
About the brand & Consumer Connection & News ReleaseBobby “Dr. Bob” VanStavern is famous within our walls as the author of the Certified Angus Beef ® brand specifications, but perhaps his greatest contribution to the beef business was his influence on young meat scientists. To honor his role as mentor and support future students, the brand is funding an American Meat Science Association scholarship in his name.
Date: Nov 09 2020
About the brand & News ReleaseJoin us for a general overview of the brand and its importance to consumers, and offer insight into how cattle qualify and what typically prevents CAB certification in the first place in our free webinar.
Date: Oct 07 2020
About the brand & Consumer Connection & News ReleaseGlobal sales of 1.175 billion pounds. In a year like we’ve all had, we welcome a fiscal year that ends on that note. For the first time in 16 years, CAB reports lower annual pounds sold. Still, 2020 was one of strong performance and the fifth consecutive year with sales of more than a billion pounds across 51 countries.
Date: Oct 06 2020
About the brandTwo decades ago, the Certified Angus Beef ® brand created an internship for its new Industry Information—now Producer Communications—Division. It started as a way to get more done while providing opportunities for ag journalism students.
Date: Sep 29 2020
About the brand & Consumer Connection & News ReleaseFor our domestic and international foodservice and retail partners, the beef business looks much different than it did at the start of this year, so we had much to cover during our first-ever virtual CAB annual conference. More than 1,100 people tuned in to get energized and empowered to sell more high-quality beef in this new environment.
Date: Sep 08 2020
About the brand & News ReleaseTo earn the Certified Angus Beef ® brand, Angus-influenced cattle, with predominantly solid black coats, must pass our must pass our 10 additional carcass specifications. Those measures will get a slight update on 9/9.
Date: Aug 12 2020
About the brand & Consumer Connection & Consumer FeatureThe pandemic has put the foodservice industry in a tough spot, but their grit and generosity overshadow hard times. Foodservice companies across the country are giving back by serving Certified Angus Beef® to their communities.
