Posts by CAB Cattle Crew :

Beef state senior interns with CAB

Date: Sep 03 2019

| News Release

Working from the Beef State, Natalie Jones helps the CAB team across the country craft stories about outstanding Angus producers and inform audiences through technical articles, features, news releases, video scripts and social media

The search for stockmen

Date: Aug 22 2019

| Cattle Feeding & News Release & Stockmanship

The future of food is in our hands, but do we have enough hands to help feed the world? Courtney Daigle, assistant professor of animal welfare at Texas A&M University, shares ideas on the narrowing supply of quality stockmen and how cattlemen might find more top hands.

A beacon born from a broken path

Date: Jul 14 2019

| Consumer Connection & What a Chef Wants

Doubts flooded in when the young couple decided to open a restaurant in the 1930s. Today, Okeechobee Steakhouse stands as the oldest of its kind in Florida. Known for their commitment to serving quality Certified Angus Beef®, third-generation owner, Ralph Lewis is appreciative of the cattle raisers who supply CAB product.

CAB at 40: the beef community’s brand

Date: Apr 11 2019

| About the brand & Consumer Feature

The Certified Angus Beef ® (CAB®) brand turned 40 this year, tapping into an increased well of available and qualified cattle, up 25% in two years. With annual global sales reaching beyond 1.2 billion pounds (lb.), it’s pulled far ahead of a very large pack, the hundreds of other brands combined falling short.

The Path to 2 Billion

Date: Apr 06 2019

| About the brand & CAB Connection

Could the Certified Angus Beef ® (CAB®) brand reach a billion pounds in sales? It was an audacious question back at the turn of the century when first considered. Some of the CAB team at the time were, candidly, more optimistic than me. We did the math and looked at so many of the trend lines that were in place from acceptance rates to certified head count. I wondered if the industry could respond.