Stay Connected

Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.

Protecting Brand Integrity

Protecting the brand’s integrity has been a core pillar since 1978. Integrity is so foundational that the brand was built around the premise: with integrity, nothing else matters, and without it, nothing else matters.

Promising Quality in Angus

Before Certified Angus Beef, consumers didn’t know what “Angus” meant. Angus meant little, except to its breeders. A strict adherence to quality through its 10 carcass specifications continues to serve as the foundation for maintaining the breed’s premium beef position in the marketplace and drives demand for registered Angus genetics.

Apply by April 1 for Colvin Scholarship

The production agriculture, undergraduate and graduate scholarship categories each have tailored requirements. In 2025, the Colvin Scholarship Fund supported 27 students with awards ranging from $2,000 to $7,500.

Latest Headlines

Trust insurance

Beef Quality Assurance eases consumer concerns about how their food is raised. BQA is common sense backed by science and research like animal welfare, health, record keeping, biosecurity, transportation and worker safety.

Capturing value for your calves

The way we market cattle trickles down to the cow-calf producer and how they choose to sell calves. Consumer dollars favor adding value to the end product, and it pays to start down that road while still on the ranch by retaining ownership.

New book release benefits ranchers

There are 40 stories included in the coffee table book: Sheltering Generations—The American Barn. Beef producers in more than 20 states, ranch life, rural community and the role of barns in our landscape. Proceeds benefit the Rural Relief Fund.

Prime opportunities highlight CAB outlook

When sales are up across the board, it’s often hard to find a darling of the fiscal year. But for the Certified Angus Beef® brand, even in a strong year, CAB Prime stole the show, said the brand’s president, John Stika. “We could have sold a lot more of this product if it were available, but it wasn’t.”

Beyond the storm

Disappointing cattle prices loom like storm clouds. A third of producers are losing money, while others get by with modest returns and worry about those thunderheads. There are silver linings, of course. Consumer demand for high-quality beef is stronger than it’s ever been.

Quality game

Opening up dialogue about the CAB brand gets cattlemen thinking about the decisions they make on the ranch and how those affect consumers. Ultimately, every CAB steak starts at the registered purebred level.

CAB Insider

Beef Month Anticipation: Cattle and Beef Values

MARKET UPDATE Fed cattle prices moderated slightly in last week’s trade with a $2/cwt. decline to...

Grid values improve, grade runs high

From a beef demand perspective, nothing is normal as we are just a week removed now from all-time cutout highs. However, end-users are still buying what beef they can and consumers are generally clearing meat case inventories.

Carcass quality set to increase

The challenges presented now are very important to cattlemen and brand partners up and down the chain. However, the health of people at the packing level and throughout the country is the priority that must receive full focus and priority.

Behind the Brand

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Success Stories

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Consumer Connection

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