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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.

Brand Production Beyond Borders

Domestic or international, the objective has remained clear over the years: to access additional CAB® carcasses to support growing domestic and international demand, without compromising product quality and consistency, brand integrity, and value to Association members.

Not From Your Pocket

When Angus ranchers ask how CAB is funded, the answer isn’t dollars out of their pocket. No portion of American Angus Association® membership dues or fees for cattle registrations or transfers goes toward the brand’s budget. As a not-for-profit company, our revenue is generated through packer commissions.

Certified Angus Beef Bringing Unique Rancher Event to Kansas

Backed by the latest science and industry expertise, BQA provides practical guidance to help protect cattle well-being, beef quality and producer investment. More than a certification, it serves as a commitment to continuous improvement for farmers and ranchers working to raise high-quality beef the right way. 

Certified Angus Beef Launches New Podcast

The CAB Bite podcast answers burning questions about the brand. In 20 minutes or less, listeners will get an extra “bite” of news, insights and practical takeaways. The short-form podcast aims to give the beef community an up-close, behind-the-scenes look at CAB and its supply chain.

Protecting Brand Integrity

Protecting the brand’s integrity has been a core pillar since 1978. Integrity is so foundational that the brand was built around the premise: with integrity, nothing else matters, and without it, nothing else matters.

Sysco Highlights the Value of Beef Quality Assurance

The commitment to cattle care and continuous improvement is also reflected in the Raised with Respect™ program, a partnership between CAB and Sysco, now in its third year. The initiative helps expand awareness of BQA principles while supporting educational resources for ranchers and additional collaboration across universities, extension systems and industry partners.

Latest Headlines

The impossible dream

Imagine an alternate American history line over the past 16 years, with just an incidental supply of “Angus” beef. There’s a Certified Angus Beef ® (CAB®) brand but it began to coast in 2002 and scaled back to maintain flat demand. The 30 other Angus programs at that time struggled to compete with commodity beef; most folded.

CAB Producer Communications team hires two

High-quality beef doesn’t happen by accident, but rather by careful planning and making informed decisions.
In a continued effort to arm cattlemen with the production and economic news they need to make those careful calculations, the Certified Angus Beef ® (CAB®) brand recently hired two agriculture journalists.
Morgan Marley and Abbie Burnett joined the team as producer communications specialists in May.

In the long run

’Tis the season to think about parasites robbing your beef cow herd. The weather is finally warmer, the bugs and other little things are crawling all over. But what about those you can’t see? Recent estimates put annual losses from internal parasites at $200 per cow-calf pair, so it’s no surprise many research studies say controlling them offers one of the best returns on investment in the business.

Quality pays, but what does it cost

There’s no doubt, cattle that earn the Certified Angus Beef ® (CAB®) brand or Prime grade also earn premiums. In 2017 alone, packers in a biannual survey reported paying cattle owners $75 million in grid premiums specifically for CAB.

CAB Insider

Margins Sqeeze, Markets Cool: What It Means for Fed Cattle

Focused marketing of a premium beef brand demands some attention to tracking price spreads across differing quality specifications. The USDA quality grade scale provides the domestic measuring stick by which the trade differentiates demand across the quality spectrum.

Strong CAB growth in retail

Paul Dykstra talks gives a market update and shares CAB booming sales growth at retail. He notes the imbalance in market-ready fed cattle in Texas.

Behind the Brand

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Success Stories

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Consumer Connection

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