Raising the right kind right
Date: Oct 25 2018
Big Thinkers & Targeting the BrandCategory: Targeting the Brand
Raising the right kind
Date: Oct 01 2018
News Release & Premium Potential & Targeting the BrandWhen Steve Knoll went to buy a few Angus bulls to put on his registered Salers herd, it changed everything. “I was blown away with what the bulls were bringing. The bulls I thought I would just go and buy and bring home, I couldn’t afford,” says the Hereford, Texas, rancher. Instead, his trailer carried two registered Angus cow-calf pairs. One nursing a heifer, the other, a bull.
Targeting the brand for fun and profit
Date: Dec 01 2017
Blog & Breeding & EPDs & Targeting the BrandMy commercial Angus cows are every bit as important to me as the registered Angus bulls I use, and that is why I stay with the most predictable sires in the world.
Experience wins Kansas Angus Carcass Data Project
Date: Jul 28 2014
News Release & Research & Targeting the BrandWinners of the Kansas Angus Association’s 2014 Carcass Data Project (CDP) are old hands at raising high-quality cattle.
The top three contestants had elite level scores, but John Wendling’s winning entry stands out above the rest.
Beef’s a trip, Day 13: The target
Date: Nov 13 2012
Blog & Grid Marketing & Targeting the BrandToday, it’s time to look at one component of most grids that predates those grids and helped launch the whole idea of value-based marketing.
Future riding on the semi to feedlot
Date: Nov 22 2011
Blog & Targeting the BrandExtreme volatility is part of the market this fall. I have tried to use “The Boards” with mixed results, but my main strategy to limit risk is using planned genetics with a planned health and weaning protocol.