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Category: Targeting the Brand

Beef’s a trip, Day 13: The target

Beef’s a trip, Day 13: The target

Date: Nov 13 2012

Blog & Grid Marketing & Targeting the Brand

Today, it’s time to look at one component of most grids that predates those grids and helped launch the whole idea of value-based marketing.

Future riding on the semi to feedlot

Future riding on the semi to feedlot

Date: Nov 22 2011

Blog & Targeting the Brand

Extreme volatility is part of the market this fall. I have tried to use “The Boards” with mixed results, but my main strategy to limit risk is using planned genetics with a planned health and weaning protocol.

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