What’s hiding?

Date: Jun 22 2012

Cattle Markets & News Release

Black-hided. It’s the initial requirement for more than 80 beef brands certified by USDA.
That also means it’s the first limiting factor for supply of programs like the largest and longest-running of those: the Certified Angus Beef® (CAB®) brand.

Hard to define, easy to taste

Date: Jun 15 2012

News Release & Research

Eating satisfaction rules when it comes to making beef lovers happy. That was clear in early results from the 2011 National Beef Quality Audit (NBQA), but defining that satisfaction seemed harder to pinpoint.

Older vs. better cows

Date: Jun 08 2012

Breeding & EPDs & News Release & Research

More longevity and fertility in the cowherd seem like a “no brainer.” But when those pursuits come at the expense of uniformity or other functionality, it could pay to do some hard studying.

Nebraska Sandhills rancher leads CAB board

Date: Jun 04 2012

About the brand & News Release

A full-time, professional cattleman provides the critical connection between the Certified Angus Beef (CAB) brand, its 30,000 producer-members of the American Angus Association and their thousands of customers. Arlen Sawyer, chairman of the CAB board of directors, fills that bill this year.

DNA: an arriving tool for beef cattle

Date: May 02 2012

Breeding & Breeding Technologies & News Release & Research

Right now, it’s hard to imagine how future tools will change the beef cowherd. Today, heifer development costs are high and getting higher as ranch profit goals demand efficiency while consumers want quality. DNA technology is one of the emerging solutions for beef production, in line with the role it has played in agronomy.

Beef consumers and flavor

Date: Apr 20 2012

News Release & Research

When it comes to food, the alternatives are endless: spicy or bland; Mexican, Italian, Asian or Southern-style comfort dishes. But when it comes to beef, almost everyone agrees on a few features.