Price is important in nearly every buying decision. However, when it comes to groceries, a new study shows consumers place more value on quality and service than price alone. The doctoral research by Ken Wicker through Capella University’s School of Business is titled, “A study of customer value and loyalty in the supermarket industry.”
For all the talk of fads and changing consumer habits, this remains: what makes a good beef eating experience today is the same as it was 40 years ago.
For all the talk of fads and changing consumer habits, this remains: what makes a good beef eating experience today is the same as it was 40 years ago. But a new research report details – and updates – the science that still defines the ideal carcass. “They continue to research it and we continue to see the same results, that more marbling is better,” says meat scientist Phil “Dr. Phil” Bass.
Rewards for hitting the Certified Angus Beef ® (CAB®) brand target have never been greater, even after 11 consecutive years of growing supply. A survey of CAB-licensed packers Cargill, JBS-USA, National and Tyson showed they paid a record $51.8 million in grid premiums in 2015, and more than $550 million over 20 years.
Five college students with ag careers in mind recently won $20,000 in scholarship from the Certified Angus Beef ® (CAB®) brand. Each year, CAB’s Colvin Scholarship Fund recognizes outstanding students out to make a difference in the beef community. The award series honors the legacy of Louis M. “Mick” Colvin, whose dedication to those ideals helped create the brand he led for 21 years.
Amid the forest-rimmed meadows and newly cross-fenced pastures of western Russia, a quarter-million young beef cows earn their keep by producing high-quality beef while building rural communities and a sustainable future for families on two continents. The Certified Angus Beef ® (CAB®) brand began production and sales in Russia this spring, through licensed partner Miratorg Agribusiness Holding, said CAB President John Stika.
Imagine buying a bull with a birth weight EPD (expected progeny difference) of 1.0, only to bring him home and find out he was actually a +9.6. What if that mistake was your fault?
Hannah Johlman joined the Certified Angus Beef ® (CAB®) Industry Information team in May 2016 as a summer intern, writing features, news releases, columns and blogs on all who aim for the brand, from rancher to consumer. She began the summer term with a story tour of ranches and feedlots in Kansas and Colorado.
A lot can change in half a century. A lot can stay the same. U.S. feeder cattle illustrate that well, said Mark McCully, vice president of supply for the Certified Angus Beef ® (CAB®) brand, at the Indiana Beef Cattlemen’s Association annual meeting last month.
We use cookies to ensure that we give you the best experience on our website. By continuing to use this site, we will assume that you are in agreement.