Date: May 02 2012
| Breeding & Breeding Technologies & News Release & ResearchRight now, it’s hard to imagine how future tools will change the beef cowherd. Today, heifer development costs are high and getting higher as ranch profit goals demand efficiency while consumers want quality. DNA technology is one of the emerging solutions for beef production, in line with the role it has played in agronomy.
Date: Apr 23 2012
| Blog & Consumer Connection & Grid MarketingMyth: USDA-reported CAB premiums tell the whole story of packer demand for high-quality cattle.
Date: Apr 20 2012
| News Release & ResearchWhen it comes to food, the alternatives are endless: spicy or bland; Mexican, Italian, Asian or Southern-style comfort dishes. But when it comes to beef, almost everyone agrees on a few features.
Date: Apr 06 2012
| Blog & BreedingMyth: If you straightbreed your cattle, you’re a fool who ignores the “free lunch.” Fact: Crossbreeding has merits.
Date: Apr 04 2012
| News ReleaseBackgrounding may seem simple: Buy calves right, feed them well, keep them healthy and sell them for more. But all the details behind that list prove how difficult the job can be, as noted during the recent “Backgrounding for Quality” field day at White Brothers Cattle Co., near Chickasha, Okla.
Date: Apr 02 2012
| Blog & Cattle Feeding & Post WeaningMyth: Feedlots are so crunched for feeder calf supplies, they don’t care where the cattle come from, they just need more of ‘em.
Date: Mar 27 2012
| Blog & Consumer ConnectionRestaurateurs are not getting rich off of beef (even if they’re selling a single steak for $92), but they are using a little good old American ingenuity to keep people eating what you produce.
Date: Mar 26 2012
| Blog & Consumer ConnectionMyth: Restaurateurs are just using the high prices of corn and other inputs as an excuse to rip people off at the plate. They must be making a killing!
Date: Mar 23 2012
| Cattle Markets & News ReleaseCinch up that seatbelt. This cattle market madness is only going to get more dramatic. You may think you’ve been on a rollercoaster ride, but Derrell Peel, Oklahoma State University (OSU) ag economist, shared data at a recent field day that could wow the most seasoned thrill seeker.
Date: Mar 19 2012
| Breeding & EPDs & Sire SelectionMyth: You can achieve profitable, high-quality cattle by selecting for marbling alone.
Fact: You need to keep pressure on marbling, while focusing on all economically important traits.
