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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.
Latest Headlines
Best of both worlds
Brian Bertelsen, U.S. Premium Beef (USPB) vice president, spoke at the Beef Improvement Federation’s recent online symposium, covering everything from hot carcass weight to quality grade targets. This article shares the data that shows what’s really possible.
Beef’s paradigm shift should continue, Rishel says
Innovation presents the option to accept or turn down, said Bill Rishel, longtime Nebraska Angus producer, at the online 52nd Annual Beef Improvement Federation Symposium. He challenged listeners to see change as an opportunity for progress.
Lights, camera, cook!
The COVID-19 pandemic and its lack of options for dining out changed the home kitchen’s role in daily lives. With society running on a new schedule, chefs at the Certified Angus Beef® brand explored different ways to connect with consumers. CAB Chefs Michael Ollier and Gavin Pinto started by meeting consumers where they are—in the comfort of their homes.
CAB intern Herring draws on passion, heritage, education
CAB summer intern Maeley Herring has a rich understanding of the cattle business and the heart to match. The Texas Tech University graduate will share cattlemen’s stories by drawing on her Texas family ranching heritage and personal experiences to connect people with ideas.
New thresholds for Targeting the Brand™
Breeders and bull studs use the Targeting the Brand™ logo to denote bulls that excel in the marbling EPD and the Grid Dollar Value Index. The genetic requirements were recently updated: so that commercial cow-calf producers better find sires that help them hit CAB brand specifications.
Field trips to the farm
Have you ever wished everybody in your social circle could visit a farm or ranch? They could see what cattle eat, what chores look like, and all about animal care. With virtual learning skyrocketing during COVID-19, it sparked inspiration. Bring the ranch to the people.
CAB Insider
CAB carcass supplies set weekly records
The Choice/Select spread and CAB/Choice spreads narrowed in last week’s trade as ribeye and strip loin prices fell. Higher than normal first-quarter middle meat prices were responsible for some of the wider quality price spreads since the first of the year.
Quality carcass spreads turn up early
So far in 2021, Choice carcasses are at a higher premium to Select than in any of the previous five years. This is important, not because Choice carcasses are the production target, but because the producer’s share of the Choice premium is the foundation on which CAB and Prime premiums are added.
Behind the Brand
Bad math or complex numbers?
Myth: If the USDA number for black-hided (A-stamped) cattle in the harvest mix is 62.9% and bull surveys show more than 70% Angus bull usage, then somebody’s doing some bad math.
Natural, organic–What’s the diff?
Myth: In beef production, the terms “natural” and “organic” are interchangeable. Fact: They’re not the same.
Nebraska Sandhills rancher leads CAB board
A full-time, professional cattleman provides the critical connection between the Certified Angus Beef (CAB) brand, its 30,000 producer-members of the American Angus Association and their thousands of customers. Arlen Sawyer, chairman of the CAB board of directors, fills that bill this year.
Success Stories
In harsh country, quality pays
When consumers question the sustainability of today’s beef cattle operations, they clearly haven’t met James Cloud.
Building fences, cowherd, beef demand
Last year after a late, wet spring in northeastern Iowa, Lyle decided it was time to switch up his typical corn-soybean rotation and seeded down some “nice creek bottoms” to forage beans.
GeneMax expands quality in Texas
Last year, after hearing about the GeneMax™ genomics test from CAB, he knew it could help him expand profitability in a cost-effective way.
Consumer Connection
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