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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.

Protecting Brand Integrity

Protecting the brand’s integrity has been a core pillar since 1978. Integrity is so foundational that the brand was built around the premise: with integrity, nothing else matters, and without it, nothing else matters.

Promising Quality in Angus

Before Certified Angus Beef, consumers didn’t know what “Angus” meant. Angus meant little, except to its breeders. A strict adherence to quality through its 10 carcass specifications continues to serve as the foundation for maintaining the breed’s premium beef position in the marketplace and drives demand for registered Angus genetics.

Apply by April 1 for Colvin Scholarship

The production agriculture, undergraduate and graduate scholarship categories each have tailored requirements. In 2025, the Colvin Scholarship Fund supported 27 students with awards ranging from $2,000 to $7,500.

The Angus Argument

There’s no denying CAB has helped dramatically expand the market share for registered Angus genetics. Arguably, that success has encouraged several other breeds to adopt a black hide color by incorporating registered Angus genetics into their breeding programs and registries.

Latest Headlines

No easy route

The Bradley family has never been one to take the path of least resistance. That spirit was first illustrated when Minnie Lou (Ottinger) Bradley, family matriarch, headed to Oklahoma State University as the first female animal science student and member of the livestock judging team.

Summer steak sales = CAB record

A steak sizzling on the grill is to a consumer what a cash register cha-ching is to a grocer. Despite economic conditions, those sweet sensations were in the air this summer as demand for high-quality beef cuts picked up for the world’s largest branded beef program.

Give consumers what they want

When you walk into a grocery store, you’re surrounded by choices of several branded beef lines. That’s a relatively new development, promising better beef, and it’s most apparent in just the past 10 years.

Weaning with a plan

Children starting school are a lot like calves getting weaned. Each individual is different. For some, the experience is more stressful than for others, but careful preparation by their caretakers can help make the whole experience much more productive.

A cut above

Just being average doesn’t cut it in the feeding industry. That’s a lesson Savannah, Mo., cattleman John Osborn learned quickly.

CAB Colvin Scholarship offers $9,000 to students

A decade after retiring as executive director of the world’s premiere branded beef company, Louis M. “Mick” Colvin’s dedication to leadership in the beef industry is unwavering. College juniors and seniors who share Colvin’s passion for the beef industry are encouraged to apply for the $9,000 in scholarships sponsored by Certified Angus Beef LLC (CAB) and the Colvin Scholarship fund.

CAB Insider

Choice-Select Spread Inverted

MARKET UPDATE The fed cattle market has traded in a steady range around $235/cwt. live and...

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Behind the Brand

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Success Stories

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Consumer Connection

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