Date: May 18 2016
Consumer Connection & News Release & ResearchFor all the talk of fads and changing consumer habits, this remains: what makes a good beef eating experience today is the same as it was 40 years ago. But a new research report details – and updates – the science that still defines the ideal carcass. “They continue to research it and we continue to see the same results, that more marbling is better,” says meat scientist Phil “Dr. Phil” Bass.
Date: May 04 2016
Blog & Consumer ConnectionThe whole Nebraska-based trip was designed to give the 50 or so chefs in attendance confidence in the beef they serve their customers.
Date: Apr 20 2016
Blog & Consumer ConnectionIt’s during these times of early mornings and late nights that the last thing on our minds is what to fix for supper.
Date: Apr 08 2016
Blog & Consumer ConnectionI was sitting in the backseat of Chad’s Chevy 3500 when I knew the idea to bring them all together had worked.
Date: Apr 07 2016
Blog & Consumer ConnectionIt’s dark when we pull up to his family’s property near St. Anthony, N.D., and my headlights catch glimpses of the immaculate scene set before me.
Date: Apr 06 2016
Blog & Consumer Connection“They’re just so similar,” I remember thinking as I walked away from one of my first interviews with a group of chefs, comparing them to cattlemen.
Date: Feb 18 2016
Blog & Consumer Connection“Bring it!” Maybe those weren’t his exact words, but that was Dick Hollman’s attitude when he heard about the plan for a breed cook-off of sorts set to take place at the following year’s Nebraska Cattlemen’s Classic.
Date: Feb 15 2016
Blog & Consumer Connection & SustainabilityI whole-heartedly know the effort is worth my physical and emotional investment, though I might never see a balance sheet that quantifies a return on investment (ROI).
Date: Feb 05 2016
Consumer Connection & News Release & ResearchYou have to eat it. That’s really the only way to know if a steak is going to be good or not. So it is with all “experience goods.” Wine and beauty products are other examples.
Date: Feb 03 2016
Blog & Consumer Connection & NCBA ConventionAdding value. Consumer confidence. Growing demand. Those are popular (and thus often overused) phrases, but they are central to what we do here at CAB.
