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Latest Headlines
Beef shoppers: quality, service above price
Price is important in nearly every buying decision. However, when it comes to groceries, a new study shows consumers place more value on quality and service than price alone. The doctoral research by Ken Wicker through Capella University’s School of Business is titled, “A study of customer value and loyalty in the supermarket industry.”
Documented Beef quality
For all the talk of fads and changing consumer habits, this remains: what makes a good beef eating experience today is the same as it was 40 years ago.
Documented beef quality
For all the talk of fads and changing consumer habits, this remains: what makes a good beef eating experience today is the same as it was 40 years ago. But a new research report details – and updates – the science that still defines the ideal carcass. “They continue to research it and we continue to see the same results, that more marbling is better,” says meat scientist Phil “Dr. Phil” Bass.
$1 million a week
Rewards for hitting the Certified Angus Beef ® (CAB®) brand target have never been greater, even after 11 consecutive years of growing supply. A survey of CAB-licensed packers Cargill, JBS-USA, National and Tyson showed they paid a record $51.8 million in grid premiums in 2015, and more than $550 million over 20 years.
Future leaders earn $20,000 in Colvin scholarships
Five college students with ag careers in mind recently won $20,000 in scholarship from the Certified Angus Beef ® (CAB®) brand. Each year, CAB’s Colvin Scholarship Fund recognizes outstanding students out to make a difference in the beef community. The award series honors the legacy of Louis M. “Mick” Colvin, whose dedication to those ideals helped create the brand he led for 21 years.
Hot topic, cool solutions
Hot topic, cool solutions Holistic approach to heat tolerance by Miranda Reiman Many challenges in the beef community are tackled with a two-pronged approach: genetics and management. Heat stress should be no different, says Megan Rolf, Oklahoma State...
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