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Let the CAB Cattle Crew keep you up to date on what’s happening in the beef community. We’ll share industry insights to help you maximize your profit potential.

Brand Production Beyond Borders

Domestic or international, the objective has remained clear over the years: to access additional CAB® carcasses to support growing domestic and international demand, without compromising product quality and consistency, brand integrity, and value to Association members.

Not From Your Pocket

When Angus ranchers ask how CAB is funded, the answer isn’t dollars out of their pocket. No portion of American Angus Association® membership dues or fees for cattle registrations or transfers goes toward the brand’s budget. As a not-for-profit company, our revenue is generated through packer commissions.

Certified Angus Beef Bringing Unique Rancher Event to Kansas

Backed by the latest science and industry expertise, BQA provides practical guidance to help protect cattle well-being, beef quality and producer investment. More than a certification, it serves as a commitment to continuous improvement for farmers and ranchers working to raise high-quality beef the right way. 

Certified Angus Beef Launches New Podcast

The CAB Bite podcast answers burning questions about the brand. In 20 minutes or less, listeners will get an extra “bite” of news, insights and practical takeaways. The short-form podcast aims to give the beef community an up-close, behind-the-scenes look at CAB and its supply chain.

Protecting Brand Integrity

Protecting the brand’s integrity has been a core pillar since 1978. Integrity is so foundational that the brand was built around the premise: with integrity, nothing else matters, and without it, nothing else matters.

Sysco Highlights the Value of Beef Quality Assurance

The commitment to cattle care and continuous improvement is also reflected in the Raised with Respect™ program, a partnership between CAB and Sysco, now in its third year. The initiative helps expand awareness of BQA principles while supporting educational resources for ranchers and additional collaboration across universities, extension systems and industry partners.

Latest Headlines

Beef price ups and downs

The cattle market zig-zags up and down more than ever, but so do prices for the end product, says a boxed beef reporter for Urner Barry, in Toms River, N.J. “Ranchers understand not only what it takes to raise an animal, the science of it, but also for what market and when,” says Bruce Longo. “The same happens in the beef market.”

Feeding Quality Forum challenges norms

If you think you have the cattle feeding business all figured out, you’re probably mistaken. That’s according to speakers at the Feeding Quality Forum in Grand Island, Neb., and Amarillo, Texas, last week. The experts addressed what they “used to know” that’s no longer so.

Breed all the cows at one time

If your opinion of artificial insemination (AI) for the beef cattle herd is “been there, done that,” you may want to give it another look. New protocols and synchronization methods have eased the pressure. “There’s no question that fixed-time AI has gotten easier,” says Cliff Lamb, University of Florida animal scientist. That’s important for those who tried other AI programs in the past but did not find success, and also noteworthy for those who have never tried AI.

Plan beef herd genetics on consumer desires

Cattlemen have focused on quality from the beginning. Their success at delivering cattle that perform for the next owner kept them in business through market ups and downs. The approach seems to work, but can it keep working in an era of relatively higher beef prices? Mark McCully, vice president of production for the Certified Angus Beef ® brand (CAB®), challenged producers at the inaugural Canadian Beef Industry Conference to consider looking at their business in reverse.

Corah honored by Feeding Quality Forum

Seven years ago when Larry Corah suggested adding a people element to the Feeding Quality Forum (FQF) he helped launch in 2006, he certainly didn’t expect to be a recipient of the Industry Achievement Award one day.

Simply innovative

If there’s an easier way to home-grill the best steaks – and the search continues at Greeley’s Colorado Premium Beef, which brought Truly Simple™ to market this year – it’s hard to imagine. But it’s easy to see why the concept featuring the Certified Angus Beef ® (CAB®) brand just won honors: First Place in Refrigerated & Frozen Foods magazine “Top 5 Best New Retail Products” contest.

CAB Insider

Margins Sqeeze, Markets Cool: What It Means for Fed Cattle

Focused marketing of a premium beef brand demands some attention to tracking price spreads across differing quality specifications. The USDA quality grade scale provides the domestic measuring stick by which the trade differentiates demand across the quality spectrum.

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Behind the Brand

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Success Stories

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Consumer Connection

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