Date: Nov 04 2021
About the brand & CAB Connection & Consumer Connection & News Release & Premium PotentialMore than forty years after selling the first pound of branded beef on October 18, 1978, Certified Angus Beef continues to deliver for consumers and producers. The brand closed fiscal year 2021 with a few new records and another billion on the books.
Date: Oct 22 2021
About the brand & News ReleaseCAB is accepting applications for three communications internship positions for Summer 2022. Effective communication is the foundation for success in any career, and CAB interns get real-world experiences with audiences across the beef supply chain.
Date: Sep 30 2021
About the brand & Consumer Connection & News ReleaseFrom the moment his boots hit the dirt on the way to the barn, to switching off the lights and locking the door of the Hickory House Restaurant, Jonathan Perry is committed to the beef business. The 2021 CAB Chairman brings a unique perspective to the table. By day, he’s a cattleman. By night, he’s a meat cutter.
Date: Jul 14 2021
About the brand & News ReleaseTackling the variety of challenges and opportunities in the beef supply chain are talented young leaders paving a path for the future. Certified Angus Beef recognized 10 undergraduate and five graduate students with bright ideas for making the best beef, even better.
Date: Jun 23 2021
About the brand & News ReleaseClassroom knowledge is important, but cultivating skills happens through applied, hands-on learning. Two carnivore college students connect their passion and crafts this summer as Certified Angus Beef interns.
Date: Apr 01 2021
About the brand & Consumer Connection & Consumer FeatureSelling U.S. beef to buyers in other countries means carefully maintained contacts and planning to avoid sea squalls. Adding COVID to that scene creates a perfect storm that can wreck the best plans. For those skilled in navigating the waters, however, it’s just another day on the boat.
Date: Mar 04 2021
About the brand & Consumer Connection & Consumer Feature“What costs most for a restaurant isn’t the meat, but an empty seat.” That statement resonates even more after rounding a year of a pandemic. But before COVID-19 shutdowns and meat shortages, serving CAB was about competitive advantages and so much more. Loyalty breeds loyalty, creating a demand not only for the product, but the company.
Date: Feb 10 2021
About the brand & Consumer Connection & News ReleaseData from the National Restaurant Association shows 1 in 6 restaurants have already closed and the next few months are critical for those continuing to operate. To inspire and build support for this key pillar of the high-quality beef market, the brand launched #RestaurantChallenge.
Date: Feb 03 2021
About the brand & Consumer Connection & Consumer Feature & Premium PotentialAs the heavyweight champ in brand volume, retail accounts for 55% of total pounds sold, especially in fiscal 2020. But how is it done and how does it create more demand? CAB Director of Retail answers these questions and more.
Date: Feb 02 2021
About the brand & Consumer ConnectionGenerations come and go, but across the country farms and ranches, lone oak trees, sturdy stone fences and century-old barns—they’ve seen it all. The following two stories are excerpts from the book, “Sheltering Generations: The American Barn,” published last year. They’re the tales of two families who bought a piece of the past and made it their own.
