Brand Production Beyond Borders

Date: Jun 01 2026

About the brand & CAB Connection

Domestic or international, the objective has remained clear over the years: to access additional CAB® carcasses to support growing domestic and international demand, without compromising product quality and consistency, brand integrity, and value to Association members.

Not From Your Pocket

Date: May 27 2026

About the brand & CAB Connection

When Angus ranchers ask how CAB is funded, the answer isn’t dollars out of their pocket. No portion of American Angus Association® membership dues or fees for cattle registrations or transfers goes toward the brand’s budget. As a not-for-profit company, our revenue is generated through packer commissions.

Protecting Brand Integrity

Date: Apr 01 2026

About the brand & CAB Connection

Protecting the brand’s integrity has been a core pillar since 1978. Integrity is so foundational that the brand was built around the premise: with integrity, nothing else matters, and without it, nothing else matters.

Promising Quality in Angus

Date: Mar 01 2026

About the brand & CAB Connection

Before Certified Angus Beef, consumers didn’t know what “Angus” meant. Angus meant little, except to its breeders. A strict adherence to quality through its 10 carcass specifications continues to serve as the foundation for maintaining the breed’s premium beef position in the marketplace and drives demand for registered Angus genetics.

The Angus Argument

Date: Feb 13 2026

About the brand & CAB Connection

There’s no denying CAB has helped dramatically expand the market share for registered Angus genetics. Arguably, that success has encouraged several other breeds to adopt a black hide color by incorporating registered Angus genetics into their breeding programs and registries.

From Decline to Dominance

Date: Jan 13 2026

About the brand & CAB Connection

Initiated from a simple yet visionary idea, and pursued through the grit and tenacity of Angus breeders seeking a better future for the breed and Association members, it’s no accident that Certified Angus Beef is where it is today.

Smitty’s Service on CAB Board

Date: Nov 26 2025

About the brand & News Release

Lamb continues to find himself struck by just how far-reaching the Angus breed has become. The brand’s growing demand and rising prime carcasses left a strong impression. He hopes everyone recognizes the vital connection built between consumers and Angus producers. Humbled by the opportunity to serve, Lamb reflects on his time as chairman with gratitude.

Keep the Supply Coming

Date: Oct 07 2025

About the brand & Consumer Connection & News Release

A record-high 800 registrants from 17 countries gathered in Austin, Texas, to learn more about CAB, become inspired by the culinary work of chefs and pitmasters, and celebrate sales and production success. But at the forefront: supply and demand, a reflection of the chaotic past year, and preparing for what’s ahead.

A Summer to Learn, Grow

Date: Oct 01 2025

About the brand & News Release

CAB opens four internship positions each summer, guiding students as they apply their skills from the classroom in a real-world setting. From their first day to their last, interns are treated more like full-time employees. Experiencing what it’s like to work for the brand, from brainstorming sessions to executing projects.