Chef: More beef needed in food pyramid
Date: May 07 2015
| Blog & Consumer ConnectionOhio Chef Ken Sherepita (“share a pita”) has been a CAB brand partner for years, and so of course, he fully appreciates the nutritious goodness of beef.
Posts by CAB Cattle Crew :
Given tenderness, marbling is key
Date: Apr 28 2015
| Consumer Connection & News Release & ResearchThe study of why we eat beef keeps pointing past tenderness. Given only certified tender strip steaks that varied in marbling and juiciness, a carefully chosen panel of 120 consumers said flavor is where it’s at. Sensory evaluation research, as part of a joint project among Texas Tech, Utah State and Mississippi State universities, scored the strip-loin steaks to get at the role of taste fat in consumer appeal.
Building a moat
Date: Apr 23 2015
| Blog & Consumer ConnectionEvery day our sales crew sees the value of quality. Businesses they work with share success stories that come from selling more expensive, better, beef.
Sharing the brand’s news
Date: Apr 17 2015
| About the brand & BlogInside each monthly edition of the Journal, I get to share with readers what the Certified Angus Beef ® brand has been up to for the last 30 days.
Opportunity lies beyond the ranch gate
Date: Apr 10 2015
| Big Thinkers & Blog & Consumer ConnectionThe two shook hands and what began as a conversation more than 10 years later has blossomed into a friendship and a successful business partnership.
Functional, successful, profitable
Date: Apr 08 2015
| Big Thinkers & BlogI had the chance to spend my Friday afternoon with all three at the same time while visiting the Thoeny Ranch in eastern Montana.
Sharing the good news
Date: Mar 25 2015
| Blog & Consumer ConnectionWell nearly 300 CAB Specialists (the guys and gals at our foodservice partners who share the ins and outs of your brand with the HRI guys and gals) gathered in sunny San Diego last month for our 2015 Specialist Seminar.
Cell phones at the dinner table?
Date: Mar 06 2015
| Blog & Consumer Connection
Doing what works
Date: Mar 03 2015
| Big Thinkers & BlogWith a smile on his face, I see he enjoys talking about the cattle more than the crops. His eye for quality is also apparent.
“How did you end up here?”
Date: Feb 27 2015
| BlogThe paths that lead to the same end point of people raising Angus cattle are as diverse and spread out as the ranches they inhabit across this country.