Rock on
Date: Sep 28 2012
About the brand & BlogYou were the rock stars at last week’s Certified Angus Beef annual conference. Yes, you, the American cattleman.
Category: About the brand
A day in the life of a beef cattle specialist
Date: Aug 27 2012
About the brand & BlogI spend a great deal of my time communicating our message to the commercial cow-calf producer: that they need to buy Angus bulls.
Not forced to love it
Date: Aug 13 2012
About the brand & Blog & Consumer ConnectionMyth—The CAB supply development team just spews Angus propaganda, regardless of the facts.
What not to ring Marilyn about
Date: Aug 06 2012
About the brand & Blog & Feeding Quality Forum
Beef prices & my paycheck
Date: Jul 16 2012
About the brand & Blog & Consumer ConnectionEasy ways to make conversation with anybody in agriculture: 1-Talk weather. 2-Talk prices.
It seems everybody knows those rules, so when I’m traveling and visit with fellow ag business folks the conversation usually starts out on one of those two notes.
Bad math or complex numbers?
Date: Jul 02 2012
About the brand & BlogMyth: If the USDA number for black-hided (A-stamped) cattle in the harvest mix is 62.9% and bull surveys show more than 70% Angus bull usage, then somebody’s doing some bad math.
Natural, organic–What’s the diff?
Date: Jun 11 2012
About the brand & Blog & Consumer ConnectionMyth: In beef production, the terms “natural” and “organic” are interchangeable. Fact: They’re not the same.
Nebraska Sandhills rancher leads CAB board
Date: Jun 04 2012
About the brand & News ReleaseA full-time, professional cattleman provides the critical connection between the Certified Angus Beef (CAB) brand, its 30,000 producer-members of the American Angus Association and their thousands of customers. Arlen Sawyer, chairman of the CAB board of directors, fills that bill this year.
Mythbuster Monday talks change and chance
Date: Apr 30 2012
About the brand & BlogToday’s myth: That good lookin’ black calf does all the talking for the Black Ink team. The truth is, everything we do is a team effort.
CAB rewards student commitment with Colvin Scholarships
Date: Mar 09 2012
About the brand & News ReleaseThe CAB Annual Conference golf outing and auction raise these Colvin Scholarship funds. Top undergraduate and graduate recipients win all-expense-paid trips to the 2012 Annual Conference in White Sulfur Springs, W. Va., where they can interact with leaders throughout the production, packing, retail and food service industries.