Date: Apr 27 2018
Big Thinkers & Blog & Post Weaning & Retained Ownership“We want to be able to capture the true value of the genetics we’ve invested in,” Billy says. “And to do that, we need to hang them on the rail and see what they’re worth.”
Date: Mar 23 2018
About the brand & Blog & Consumer ConnectionIt’s a question we hear often, “So what DO y’all do up there in Wooster?” Anyone on our team is proud to answer, but it’s not something that’s easily summed up in a few words.
Date: Mar 15 2018
Blog & NCBA ConventionI’ve often wished for a guidebook – a map to carefully lead me around life’s potholes and avoid the dead ends altogether. But you and I both know it doesn’t work like that.
Date: Mar 09 2018
Big Thinkers & BlogCattle from the Southeastern states have a mixed reputation for delivering carcass merit. Pockets of excellence lift that overall image.
Date: Mar 02 2018
Big Thinkers & BlogWe were sitting in her parked truck, next to the old house where her grandfather was raised, cattle to our left and behind us. “Just call the cattle ‘Hoover’,” Landi Livingston said matter-of-factly.
Date: Feb 23 2018
About the brand & Blog & Consumer ConnectionI’ve been watching the Olympics as of late (because who hasn’t?) and it got me thinking: I bet those expected to win hate surprises. I bet those managing these games hate surprises.
Date: Feb 15 2018
Big Thinkers & BlogThe sun was just peeking over the hills surrounding Hardyville, Ky., when I drove right past Jay McCoy’s ranch. My GPS told me I had arrived, but I knew there was no way his was the place surrounded by Holstein cattle.
Date: Feb 05 2018
Big Thinkers & Blog & Retained OwnershipI met Fred Roberts this summer outside a diner in western Wyoming. He ordered his coffee and I asked him questions about Angus cattle. Fred’s a sheep guy, too.
Date: Jan 31 2018
About the brand & BlogI try to think back to when I first learned what the Certified Angus Beef ® brand was, where and how I came to know the meaning behind those words and iconic logo.
Date: Jan 22 2018
Big Thinkers & BlogI expected a typical interview. If I’m being honest, maybe even a rushed one. I’d called Jordan Willis on the fly just a week earlier, asked him if I could snag an early morning on his Wyoming ranch.
