Keeping it simple
Date: Jun 04 2014
Big Thinkers & BlogFor more than 40 years, Bob and Becky Avery have run their Olsburg, Kan., ranch with the goal of keeping it simple.
Category: Blog
Connections
Date: May 29 2014
Big Thinkers & BlogI’ve known the Rezacs for a long time, even before moving out to this Vermillion Valley south of Onaga, Kan., in 1980.
Incorporating a legacy of quality
Date: May 28 2014
Big Thinkers & BlogMeet Paul and Nancy Miller, 4th generation ranchers whose family has been working the same land in the Flint Hills of Kansas since 1878.
More than a taste of the beef industry
Date: May 27 2014
Blog & Consumer ConnectionNo matter where they came from, everyone had the same goal: to learn more about the beef industry so we can better serve the consumer.
Give Them What They Want
Date: May 23 2014
Blog & Consumer ConnectionIn the case of the beef consumer, we need to keep in mind what they want. We let them make their own decision as to what they need. They need food, including beef.
Together as One
Date: May 22 2014
BlogFrom the pasture to the plate, we come alongside those who work diligently to give consumers healthy, tasty beef we all enjoy.
Rain, keep on falling
Date: May 14 2014
BlogDepending on where you call home, a spring shower or torrential downpour (preferably) can be just what the doctor ordered.
Telling our story in Texas
Date: May 08 2014
Blog & Consumer ConnectionLinking arms along the supply chain, some of our CAB staffers joined 80 team members from longtime partner Saltgrass Steakhouse to gather at a Texas ranch.
Behind your beef—Decoding the beef primals
Date: May 05 2014
Blog & Consumer ConnectionIf you want a little behind-the-scenes look at some of the meat science topics they cover, then follow along the next several weeks.
Rain coming down, spirits going up
Date: Apr 30 2014
BlogIt was dreary. Cold. Wet. And quite possibly the most beautiful spring day we’ve had yet.