Feedyards are encouraged to feed cattle longer, thus pushing carcass weights to record highs. More and more pounds — but how many of those pounds are saleable beef? Is there a way to increase red meat yield while maintaining marbling for palatability — without increasing the waste fat?
But it’s another response that I enjoy the most: when I tell those more familiar with the brand’s scope and less with its nature behind the scenes that 118 people make up its inner workings.
In light of CAB’s fiscal year, totaling 896 million pounds sold, the number 120 million has the potential to get a bit overshadowed. Not a chance here. We know what it takes to drive the brand domestically, and don’t even pretend to think there aren’t equal or more challenges internationally. We celebrate any brand activity […]
15 years ago, the American Angus Association’s Board of Directors set a goal. By the year 2020, they wanted to see Certified Angus Beef® brand acceptance rates at the 30% mark. Along the way, there were times that number felt completely unattainable — like in 2006, for example, when rates hit an all-time low of […]
As far as significant moments in the beef cattle timeline, I daresay we’re living in an exciting one. Drought, a dwindling supply and a fluctuating market are just a few of the challenges faced by today’s cowman. But with years of low herd numbers hedged by high beef prices, experts say, and I would agree, […]
It’s the usual Friday night and my friend and I are heading out to grab a bite to eat. After countless suggestions on where to go, we finally both settle on Red Robin. Famous for their “Finest Gourmet Burgers,” I can’t wait to sink my teeth into their bacon cheddar burger. My friend scans the […]
I like history. Not just the common 5th period class we all goofed off in in junior high kind. I’m talking a history of people – particularly those I know. I may not find it in textbooks, but through time spent, memories secured and conversations had, I can begin to figure out what makes those […]
That could be a fraction, but it means in 11 years out of 13, a 1993 CattleFax report said you could have made money retaining ownership of home-raised calves through the finishing phase and selling to a packer. Yes, I know, that was a long time ago – seems like only yesterday though. I got started […]
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