steers at bunk

2020 Feeding Quality Forum


The 15th annual Feeding Quality Forum transformed into a virtual, webinar series. The shortened format brought leading beef industry minds to attendees to look at the past, present and future of the cattle marketing landscape.

Below you’ll find recaps from each speaker, recordings of their presentations and news coverage from the CAB Cattle Crew.

Registration for the 2021 Feeding Quality Forum is now open.

This year’s event will be in Fort Collins, Colorado, August 24-25, 2021. If you cannot attend in person, we look forward to hosting you virtually during this hybrid event.


“Learn the good things, forget the bad things.” That’s 99-year-old John Matsushima’s advice for living a good life.

Japanese-American heritage did not always make it easy, but you won’t often hear him talk about it. Instead, he focuses on the people he’s worked with – colleagues, peers and graduate students – as the secret to his success. This year’s Feeding Quality Forum Industry Achievement Award is one of many accolades in the last decade. What he’s provided to the industry is incalculable, the impact on lives immeasurable.

Watch the presentations

Dan Basse, AgResource Company

Global Market Overview

The global marketplace is as dynamic and volatile as ever. Get a bigger vantage point on the commodity and financial markets around the world to help prepare for changes and guide your risk management strategy.

Dustin Aherin

Dustin Aherin, VP RaboReseasrch Animal Protein Analyst, Rabo AgriFinance

Hindsight 2020

From cattle feeders to meat cases, the aftershock of COVID-19 has been felt at every facet of the beef business. Gain big picture perspective about the far reaching impacts of cattle procurement, processing and merchandising in a world after pandemic.

paul dykstra

Paul Dykstra, Certified Angus Beef LLC

Progressive Feeder Calf Marketing Basics

For many producers, retained ownership is simply not an option for them to fully realize the value of their high-quality feeder cattle. Luckily, it’s not the only way commercial producers can be profitable. Paul will share his insight on building an effective feeder calf resume and the value of cultivating good cattle feeder relationships to maximize your cow-calf investment.

Randy Blach presenting

Randy Blach, CattleFax

The 20-Year Looking Glass: What does the future of the beef industry look like? 

Planning for the future is tricky, especially in a volatile business. While there’s no crystal ball to reveal anything with certainty, there are market trends and signals that offer insight about what the next couple decades could have in store for professionals in the cattle business.