Stories for Success
We do the information gathering for you. Part inspiration, part field guide, packed full of humanity and examples worth following—these are the feature stories of those who aim for quality mixed in with science-based ways to get there.
These are tales about data driving the future. Or a brand built on an unprecedented idea that’s now recognized across the world. There are stories that start with nothing but a dream, and others that are legacies that continue carrying on.
We tell them so you don’t miss a beat at your operation. Learn a thing or two without ever leaving home.
Big Thinkers
Where they’re going, where they’ve been
Sometimes there is no formal succession plan. There are no conversations about what might come to be. Sometimes there are just little clues as to what the future might hold.
Entrepreneurial Genes and Cowboy Dreams – Gerald Timmerman Earns Honors
Each week, Nebraska cattleman Gerald Timmerman would flip open Sunday’s thick Omaha World Herald. After morning chores, he’d scan the want ads, taking note of which ones might fit his skill set, just in case. “It was amazing back then, there was quite a few jobs I’d fill in, and I haven’t looked lately, but I think it would be pretty narrow what I’d be qualified for today,” says Timmerman with a chuckle.
Raising the right kind right
Raising the right kind right CAB award-winning 2 Bar Angus is about cattle, kids and quality 7 It was the perfect sale day, full of energy and buyer enthusiasm. The bulls were selling hot. The only problem Steve Knoll could see? His genetics weren’t up for bid....
Consumer Connection
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Research Drivers
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