Feeding Quality Forum Dates Set Earlier in August
Register in June for half price for the premier cattle feeders event in Rochester, Minn., August 14 and 15.
by Morgan Boecker
June 3, 2025
When you’re feeding cattle, it counts to keep track of every calf, pound and dollar. That’s why customer-focused feeders and cow-calf producers should plan to attend Feeding Quality Forum in Rochester, Minn., on August 14 and 15, 2025.
Attendance grows each year as more cattlemen learn the value of spending two half-days absorbing timely information for producing premium beef. Beyond the event’s educational sessions, networking between segments of the beef supply chain is invaluable—from feeders and cow-calf operators to allied industry and university researchers.
Register for half-price ($125) through June at FeedingQualityForum.com. Registration costs $250 from July 1 to 21. Students can register for $50 until July 21.
First on the agenda is the pre-event packing plant tour at Upper Iowa Beef. Space is limited to 30 attendees for the tour, and the cost is an additional $50.
Kicking off on the main stage, returning speaker, Dan Basse, AgResource Company, will review domestic and global agricultural markets. The afternoon is followed by Prime discussions detailing the growing demand for high-quality beef within retail and foodservice, followed by opportunities for producers.
Celebrate the 2025 Industry Achievement Award winner, Gary Smith, Texas A&M University professor emeritus, during the reception and dinner featuring the Certified Angus Beef ® brand. The evening discussion will be a Ted-Talk style conversation between CAB President John Stika and Smith, where they’ll dive into his decades of research and how he witnessed the beef industry evolve throughout his career.
The event wraps up on Friday, August 15, after the morning sessions. Starting with managing the cow and the carcass, Brian McCulloh, Woodhill Angus, will share how modern cattle genetics and tools available today allow cattlemen to make faster progress where it counts. Next up, Kelli Retallick-Riley, Angus Genetics Inc. (AGI), will give a research-focused update on bovine congestive heart failure and work being done through AGI’s Heart Health Initiative. Then, a conservation panel will discuss practical ways South Dakota ranchers are working with Ducks Unlimited and Natural Resources Conservation Service to incorporate land stewardship practices that increase productivity for crops and livestock. Stika retakes the stage to review the current state of grading and camera technology to determine red meat yield. The closing session with Tim Schiefelbein, Schiefelbein Feeders, covers marketing strategies for your unique goals and management style.
The event will wrap up by 1 p.m. after attendees enjoy a Certified Angus Beef ® brand lunch. Find more details at FeedingQualityForum.com.
Feeding Quality Forum is sponsored by Alltech®, AngusLinkSM, Diamond V®, Drovers, Feed Lot®, Rabo AgriFinance, Select Sires Inc., Selko® and Upper Iowa Beef.
You may also like
Gardiners Highlight Service, Strength at Foodservice Leaders Summit
Mark Gardiner and his son, Cole, of Gardiner Angus Ranch offered a boots-on-the-ground perspective for CAB specialists attending the annual event, designed to deliver resources that help train foodservice teams and serve consumers at a higher level.
Making Sense of Supply, Pricing and Navigating the Market
Amid anticipated shifts in cattle supply and evolving market dynamics, CAB remains well-positioned to navigate the beef sales road ahead. Clint Walenciak addressed how producer profitability, strategic specification adjustments, and resilient demand will help stabilize the brand’s beef supply chain through herd size and pricing shifts in 2025 and beyond.
Every Issue Has Its Moment
Progress happens when people are at the table, engaged and committed to action. With a vested interest in the industry’s future, CAB is leaning in on conversations surrounding evolutions in meat science.