We’re a rancher-driven, not-for-profit business. As a subsidiary of the American Angus Association, Certified Angus Beef works on your behalf to build demand for your Angus cattle, and that translates to more dollars in your pocket. Together, we’ll help you supply the brand.
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It takes more than a black hide to earn Certified Angus Beef premiums. The right genetics paired with the best management practices should get noticed. Simplify the selection process for your customers with Targeting the Brand™.
About UsCertified Angus Beef partners want the best products to sell and serve in their retail and foodservice businesses. When it comes to beef, they can feel good about purchasing the Certified Angus Beef ® brand because of your hard work. That’s why the brand invests in initiatives to support producers and the next generation.
Certified Angus Beef invests in people and communities where our beef is raised and enjoyed. Through scholarships, we’re supporting the next generation of agriculturalists so they can make a significant impact on the beef industry.
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By supporting Beef Quality Assurance as a continued education option for cattlemen and women, together Certified Angus Beef and Sysco are elevating your commitment to cattle care to address consumer interest, reinforce trust and help ensure future beef demand.
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The best beef starts with healthy land. Land Stewardship is a free, online course designed for producers looking to strengthen their land management practices. Learn how to steward your land for a more profitable and resilient ranch.
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Cattle and ducks may seem to be an unlikely combination, but both need common resources to thrive: grass and water. See how we’re collaborating with Ducks Unlimited to make improvements to the environment on ranches.
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Lamb continues to find himself struck by just how far-reaching the Angus breed has become. The brand’s growing demand and rising prime carcasses left a strong impression. He hopes everyone recognizes the vital connection built between consumers and Angus producers. Humbled by the opportunity to serve, Lamb reflects on his time as chairman with gratitude.
Certified Angus Beef faced the same challenges in the formative years, as the first branded beef label set out to garner specification-based premiums in a market where none existed. Now in its 47th year, the brand has successfully carved out premiums over commodity USDA Choice from end to end of the carcass.
When customers come to expect a repeatable eating experience where product quality, satisfaction and safety are built in, demand will only increase. USDA Choice and Prime carcasses constitute 84% of U.S. fed cattle production, pulling beef demand sharply higher today than in the late 1990s when USDA Select was roughly half of our supply and beef demand was at a modern day low.